Designer Terminology: Fonts, Files, Acronyms and Layout Definitions

Common terminology utilized by designers of graphics and layouts for the web and print.

Who Will Build Your Next Website?

I had a great conversation with a transitioning veteran today who was eager to dive into development. He was disappointed because he was applying for junior front-end developer jobs throughout the region but walked away feeling unqualified and defeated. I encouraged him that the issue wasn’t his qualifications, the issue was confusion within our industry. For the last two decades, I’ve sat on all sides of the online marketing wall – including consulting on and

What Are The Most Important Modern Marketing Skills in 2018?

The last few months I’ve been working on curriculums for digital marketing workshops and certifications for an international company and a university, respectively. It’s been an incredible journey – deeply analyzing how our marketers are being prepared in their formal degree programs, and identifying gaps that will make their skills more marketable in the workplace. Key to traditional degree programs is that the curriculae often take several years to be approved. Unfortunately, that puts graduates

2017 Web Design and User Experience Trends

We really did enjoy our previous layout on Martech but knew that it appeared a bit aged. While it was functional, it just didn’t acquire new visitors as it once did. I believe people arrived at the site, thought it was a bit behind on its design – and they made the assumption that the content might be as well. Simply put, we had an ugly baby. We loved that baby, we worked hard on

POP: Your Mobile App for Prototyping on Paper

I’ve tested a ton of different prototyping tools to create wireframes and layout user interface elements… but I always gravitated back to paper. Perhaps if I purchased a sketch pad, I could have some luck… I’m just not a mouse guy when it comes to drawing (yet). Enter POP, a mobile or tablet application that allows the user to combine photos of your paper prototypes with hotspots for interactivity. It’s pretty ingenious! Start by drawing

Slides: Interaction Design, User Interface Design, User Experience Design

I was checking out a really cool open source project tonight called slides where you can stitch HTML and CSS pages together in a slideshow experience that works cross platform. They work on mobile and tablet devices (even supporting touch screens and full screen). And the slides are stored online but can be displayed offline too! They also sync with Dropbox and can be shared as I’m doing below! This is a nice, concise slide