Acronyms Beginning With M
Sales, marketing, and technology acronyms that begin with M
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Malvertising
The practice of injecting harmful code or malware into online advertisements. These malicious ads are distributed through legitimate advertising networks and displayed on reputable websites, often without the site owners’ realizing it. When users encounter these ads, they may be…
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MAM
A system or software used to organize, store, and manage various types of media files such as images, videos, audio files, and other digital assets. MAM systems are particularly useful for organizations that deal with large volumes of multimedia content,…
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MAP
A software platform that enables businesses to automate and streamline their marketing tasks and workflows. MAPs typically provide a range of tools and features to help businesses manage their marketing campaigns, such as email marketing, lead management, social media marketing,…
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MAP
Refers to the lowest price a retailer is allowed to advertise a product for sale, as set by the manufacturer or supplier. MAP policies are typically established by brands to maintain price consistency across different sales channels, protect their brand…
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MAP
A software solution designed to streamline and optimize the planning, scheduling, execution, and follow-up of business meetings. MAPs help organizations manage various aspects of meetings, from invitations and calendar coordination to collaboration, note-taking, and task assignment. By automating these processes,…
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MarCom
The strategies, channels, and tools businesses use to communicate messages about their products, services, or brand to target audiences. It is a core discipline within marketing that focuses on how a company presents itself in the market and builds relationships…
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MarTech
MarTech is a portmanteau, the combination of marketing and technology. MarTech refers to the suite of tools, platforms, and software marketers use to plan, execute, and measure their marketing activities. MarTech solutions help businesses streamline their marketing processes, automate tasks,…
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MAS
A contracting program managed by the U.S. General Services Administration (GSA). The MAS program is designed to streamline the procurement process for federal agencies by providing them with pre-negotiated contracts with commercial suppliers. Under the MAS program, the GSA establishes…
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MAS
A system composed of multiple interacting autonomous agents that collaborate, compete, or coexist to solve problems that are beyond the capabilities of individual agents. Each agent in the system is an independent entity capable of perceiving its environment, making decisions,…
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MAU
A key performance indicator (KPI) used in the digital marketing and tech industries to measure the success of an online platform, app, or website. It counts the number of unique users who engage with the site or service within a…
