Acronyms Beginning With M

Sales, marketing, and technology acronyms that begin with M

  • MP4: MPEG-4 Part 14

    MP4

    A digital multimedia container format that can store video, audio, images, and subtitles in a single file. Developed by the Moving Picture Experts Group (MPEG), MP4 is an extension of…

  • MPAA: Motion Picture Association of America

    MPAA

    A trade organization that represents the major Hollywood studios in the United States. It’s known for advocating for the film and television industry on various fronts, including copyright and intellectual…

  • MPC: Secure Multi-Party Computation

    MPC

    A subfield of cryptography that enables multiple parties to compute a function while keeping their input data private jointly. MPC allows computation on combined data from multiple sources without revealing…

  • MPEG

    An international group of experts responsible for developing video and audio encoding standards. The group operates under the joint supervision of the International Organization for Standardization (ISO) and the International…

  • MPM: Marketing Performance Management

    MPM

    A system that enables organizations to measure and manage the performance of their marketing efforts. MPM systems are designed to provide marketers with visibility into the effectiveness of their campaigns…

  • mPOS: Mobile Point of Sales

    mPOS

    Hardware and software systems that enable businesses to accept payments and process transactions using mobile devices such as smartphones or tablets. Unlike traditional POS systems which are fixed terminals (usually…

  • MPP: Mail Privacy Protection

    MPP

    A feature introduced by Apple in its email services, specifically aimed at enhancing user privacy. This feature was part of a broader update in Apple’s privacy policies, focusing on giving…

  • MQA: Marketing Qualified Account

    MQA

    A metric used in account-based marketing (ABM) to measure the quality and readiness of a target account for sales engagement. An MQA is an account that has been identified as…

  • MQL

    A potential customer that has been either reviewed by the marketing team or systematically evaluated for firmographic criteria and satisfies the criteria necessary to be assigned to a representative within…

  • MQM

    A meeting or conversation that has been set up with an MQL to further qualify their interest in the company’s product or service. This means that the marketing team has…

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