Acronyms Beginning With T

Sales, marketing, and technology acronyms that begin with T

  • TCM: Through-Channel Marketing

    TCM

    The strategies, tools, and processes that brands use to empower their channel partners, such as distributors, resellers, dealers, and retailers, to market the brand’s products or services effectively to end customers. Unlike direct marketing, where a brand targets customers itself,…

  • TCO: Total Cost of Ownership

    TCO

    A financial estimate that helps businesses and individuals determine the direct and indirect costs associated with a product or service over a period of time. The purpose of TCO is to provide a more accurate picture of the overall cost…

  • TCP: Transmission Control Protocol

    TCP

    A widely used transport protocol within the Internet Protocol Suite. TCP provides reliable, ordered, and error-checked delivery of data packets over IP networks. TCP operates at a higher layer than IP and is responsible for establishing and maintaining connections between…

  • TCPA: Telephone Consumer Protection Act

    TCPA

    A federal law in the United States passed by Congress in 1991. The law restricts telemarketing calls, auto-dialed calls, prerecorded calls, text messages, and unsolicited faxes. Here are some key aspects of the TCPA that are important for sales and…

  • tCPM: Target Cost per Viewable Impressions

    tCPM

    A bidding strategy used in online advertising, particularly in display and video advertising. It allows advertisers to specify the maximum amount they are willing to pay for 1,000 viewable ad impressions. Viewable impressions refer to the instances where an ad…

  • TCR: The Campaign Registry

    TCR

    The centralized database and governing entity responsible for managing the registration of Application-to-Person (A2P) messaging campaigns in the United States. It acts as the official intermediary between businesses, messaging providers, and mobile carriers to register and approve 10DLC (10-Digit Long…

  • TCRM

    Tableau CRM (formerly Einstein Analytics) is a Salesforce customer and business analytics platform that’s optimized for mobile use and brings flexible customer analytics to your CRM. It works with any data, from any data source, and it will change the…

  • TDIF: Trusted Digital Identity Framework

    TDIF

    A regulatory and governance framework established by the Australian Government to ensure that digital identity services are secure, interoperable, and trustworthy. It sets out the rules, standards, and accreditation requirements for how government agencies and private-sector organizations can create, use,…

  • TDM: Text and Data Mining

    TDM

    The process of using automated tools (such as crawlers, scrapers, or AI systems) to analyze large volumes of digital content—usually text, images, or structured data—to extract patterns, insights, or to train machine learning models. In Practical Terms, TDM Involves Text…

  • TDMA

    A digital communication technology used in various fields, including sales, marketing, and online technology. In TDMA, different users take turns transmitting and receiving data on the same frequency by dividing time into fixed time slots. This technology is often utilized…

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