Sameer Narula's Articles on Martech Zone

Total articles: 1
Sameer Narula

Sameer Narula

Sameer has been with Manthan for close to 7 years heading product management for multiple product lines. In this role, he is responsible for complete product lifecycle management from conception, development to adoption. Overall, Sameer has 20+ years of experience specializing in providing technology-led business application solutions for mid to large enterprises. He also has significant experience of working with niche / start-up technology companies in founding or early-stage core team member capacity.
  • Customer Data PlatformsConsumer Identity Solutions
    Sameer NarulaOct 18, 2018

    The Identity Puzzle in Customer Data Management

    The Consumer Identity Crisis In Hindu mythology, Ravana, the great scholar, and demon king, has ten heads, symbolizing his various powers and knowledge. The heads were indestructible with the ability to morph and regrow. In their battle, Rama, the warrior god, thus must go below Ravana’s heads and aim the arrow at his solitary heart to slay him for good.…

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