Big Cartel: Ecommerce for the Artists


Founded in 2005 to help their co-founder sell his band’s merchandise, Big Cartel is now home to over 400,000 independent artists worldwide. Their ecommerce platform is specifically built to help creatives get their products online. Here’s a video from one of their customers, Long Live the Swarm, a clothing designer.

Big Cartel offers the following benefits and features:

  • Quick setup – Get a simple store online in minutes.
  • Easy to use – they provide a simple platform that’s simple to use.
  • Business minded – reporting and order management.
  • Branded – Simple to advanced customization with no coding required. Users can select pre-made themes and easily customize the images, colors, and fonts.
  • Custom domains – Use any domain you own to give your store a custom URL.
  • Advanced coding – optional access to customize HTML, CSS, and JavaScript directly.
  • Manage orders – an order management area and order confirmation emails you can customize.
  • Search engine optimized – shops are optimized for search engines, based on Google’s recommendations.
  • Stats and analytics – monitor store activity and growth with real-time dashboard stats and Google Analytics integration.
  • Discount codes – discount codes offer a variety of ways to market new products, promote your store, and reward loyal customers.
  • Digital products – sell digital art, music, videos, fonts, photos, eBooks, and other downloadable products with our integrated sister-service, Pulley.
  • Sell on Facebook – Add your store to any Facebook page and connect your fans to your products through our seamlessly-integrated Facebook app.
  • Mobile checkout – sell your goods directly from your iPhone with the Big Cartel app.

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