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GrowSurf: Effortlessly Launch A Fully Automated Referral Marketing Program

No matter how much sales, marketing, and advertising we do, our primary lead generation source continues to be our own customers. Sometimes it’s a peer that’s moved on to a new company and brings us along, other times it’s a client that introduces us to another business that has similar needs. Either way, these continue to be our highest closing leads, our highest value leads, and they’re companies that we’re a perfect fit for.

If you’re a B2B SaaS company, B2C subscription company, financial services company, online education company, or online insurance company where new customers can self-service and sign up, having a referral marketing platform is a must.

GrowSurf Referral Marketing

You want to grow quickly and capitalize on increased awareness and demand. But the channels available to you are expensive and feel out of your control. GrowSurf puts your growth on autopilot by letting you launch a customer-to-customer referral program. The solution is fully white-labeled and automated, from setup to rewards. GrowSurf can be fully implemented in a few days or less. In fact, many GrowSurf customers get up and running within a day.

GrowSurf customers report that referral marketing represents their lowest-cost channel, where customers are achieving:

  • 15% of annual recurring revenue (ARR) from referrals
  • 30% of new leads are from referrals
  • 312% return on investment

GrowSurf Referral Platform

Features of the GrowSurf referral platform

  • Automatic link generator – Grow faster with a referral system that automatically creates a link for each user, so they don’t have to sign up in order to start sharing
  • Copy and paste to install – Embed snippets of code into your web-based app, website, and emails to inspire instant sharing
  • Fast setup time – Say goodbye to weeks-long setup times, and get your entire referral marketing system up and running in a day
  • Immediate ROI – Our software is designed to give you an immediate return on investment when you launch your referral program, and then some
  • Automated reward fulfillment – Set up automated gift cards, cash payouts, or account credits in just a few clicks. Use Zapier or webhooks to automate all other rewards.
  • Fully white-labeled – For your customers, your referral program will look exactly as if you had built it from scratch to match your brand

Approve rewards automatically as soon as the criteria are filled, or award the incentives manually.

We wanted a cost-savvy solution that could be managed and changed easily without the help of IT/devs. GrowSurf provided us exactly what our business needed! They saved me and our development team valuable time by providing an easy-to-use solution of building an internal system, with minimal coding. With GrowSurf’s support, I was able to set up the entire program within a day.

Gabriella Di Fazio, Marketing Manager at SurveyMonkey

You can also use GrowSurf’s direct third-party integrations or REST API to connect with your CRM, email marketing system, or other important tools. Integrations include AWeber, ActiveCampaign, Calendly, Campaign Monitor, Chargebee, Constant Contact, ConvertKit,, Drip, EmailOctopus, GetResponse, Help Scout, HubSpot, Intercom, Klaviyo, Intuit Mailchimp, MailerLite, Mailjet, Make, Marketo, Pabbly Connect, PayPal, Recurly, Salesforce, SendGrid, Sendinblue, Slack, Stripe, Tango Card, Typeform, Webhooks, and Zapier.

Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

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