Digital marketers focus much of their energy on driving traffic back to their website. They invest in advertisements on social media and other mediums, develop helpful content to drive inbound leads, and optimize their website so it ranks higher in Google searches. Yet, many don’t realize that, despite their best efforts, they are massively under-utilizing their website. Sure, increasing site traffic is an important part of an overall marketing strategy, but it won’t mean much
Phonesites: Create Sales Funnel Websites and Landing Pages in Minutes Using Your Phone
This might really anger some folks in my industry, but many companies simply don’t have a model that supports the investment into a massive site deployment and content marketing strategy. I know quite a few small businesses that still go door-to-door or depend on word-of-mouth to support an impressive business. Phonesites: Launch Pages In Minutes Every business has to balance its owner’s time, effort, and investment to produce the most efficient sales process to bring
Telbee: Capture Voice Messages From Your Podcast Listeners
There’s been a few podcasts where I honestly wished that I had spoken to the guest beforehand to ensure they were engaging and entertaining speakers. It requires quite a bit of work to plan, schedule, record, edit, publish, and promote each podcast. It’s often why I’m behind on my own. Martech Zone is my primary property that I maintain, but Martech Zone Interviews does help me to keep working on how well I speak publicly,
Leadpages: Collect Leads With Responsive Landing Pages, Popups, or Alert Bars
LeadPages is a landing page platform that allows you to publish templated, responsive landing pages with their no-code, drag & drop builder just a few clicks. With LeadPages, you can easily create sales pages, welcome gates, landing pages, launch pages, squeeze pages, launching soon pages, thank you pages, pre-cart pages, upsell pages, about me pages, interview series pages and more… from over 200+ available templates. With LeadPages, you can: Create your online presence – create
Transistor: Host and Distribute Your Business Podcasts With This Podcasting Platform
One of my clients already does a fantastic job at leveraging video throughout their site and via YouTube. With that success, they’re looking to do longer, more in-depth interviews with guests, customers, and internally to help describe the benefits of their products. Podcasting is quite a different beast when it comes to developing your strategy… and hosting it is unique as well. As I’m developing their strategy, I’m providing an overview of: Audio – development
