Real Connections in a Digital World with Phil Gerbyshak

In this Martech Zone Interview, we are on location in Sioux Falls at ConceptONE where we interview Phil Gerbyshak. Phil works with small business owners and sales professionals to build their businesses. At the event, Phil spoke about generating real connections in our digital world.

We are more digitally connected than we’ve ever been – and yet we feel more and more alone. Our Facebook friends are fake friends at best, long lost acquaintances at worse. We post on our mom’s wall for her birthday instead of calling her or taking her out to dinner. The promise of social media was that we’d all be closer together. We would be part of each other’s lives because we would be posting our every move, out every thought, our every idea. But the truth is that is an illusion.

Phil is also a Navy Veteran, so this was an episode I’ve been looking forward to for quite some time. We’ve been friends online for 15+ years, but never actually met!