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Shutterstock: Perfect Your Stock Imagery With Integrated AI Features

Shutterstock has taken a significant leap forward with its creative AI features with the acquisition of Pattern89, Datasine, and Shotzr! These tools are not just about providing more images; they are advancing how we create, modify, and conceptualize visual content, enabling users to craft picture-perfect content every time.

Introducing Shutterstock.AI | Shutterstock

Shutterstock’s AI Tools

For creatives around the globe, Shutterstock’s AI suite is more than just a set of tools; it’s a portal to a world of unlimited creative possibilities.

  • Magic Brush: This innovative tool allows users to modify any image simply by brushing over it and describing desired changes, whether adding elements or removing unwanted parts. It’s an artist’s dream tool, blending simplicity with powerful creative control.
  • AI Image Generator: Users can generate any image they conceive by starting with just a text description. This feature unlocks limitless creative possibilities, allowing the transformation of imaginative ideas into visual realities.
  • Expand Image: This tool offers the ability to expand an image beyond its borders, giving more room for storytelling and enhancing design aesthetics, ensuring that designs have the necessary space to convey their full narrative impact.
  • Variations: A standout feature that allows users to generate alternate versions of any stock or AI-generated image, saving time and offering a wealth of choices to find the perfect fit for any project.
  • Design Assistant: Like having a personal creative guide, this tool provides guidance and inspiration to transform ideas into polished, professional-quality visuals.
  • Background Remover: Anticipated to remove and replace the background of an image, this feature is set to open new doors in terms of customization and creative freedom.

Shutterstock’s approach to AI development is deeply rooted in ethics, with a dedicated team developing AI systems responsibly. This commitment ensures that the tools align with broader societal values. Additionally, Shutterstock offers resources on writing better prompts for generating AI images and art and creating AI images safely for commercial projects. In an industry-first move, Shutterstock has introduced indemnification for AI-generated images, reinforcing its role as a pioneer in the generative AI space.

In conclusion, Shutterstock’s AI features represent a significant milestone in digital imagery. These tools are designed to inspire, innovate, and transform how we think about and create visual content.

Discover Shutterstock AI Features

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Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

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