CRM
Articles Tagged CRM:
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Sales Enablement, Automation, and Performance
The Power of Sales Follow-Ups: Why Persistence Pays and How to Do It Right
Sales success doesn’t hinge on the first email or call—it hinges on what happens after. Follow-ups are where opportunities are nurtured, objections are addressed, and relationships are built. Yet, most salespeople give up after a single attempt, leaving massive potential on the table. Backed by compelling statistics and proven strategies, this article examines the significance of follow-ups in contemporary sales…
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Sales Enablement, Automation, and Performance
PhoneBurner: Double Your Outbound Sales Call Answer Rates With This Power Dialer
Sales teams today are asked to do more with less—less time, fewer resources, and shorter attention spans from prospects. Yet the pressure to hit outreach quotas, qualify leads, and close deals hasn’t let up. Making 100 calls to have a handful of conversations is frustrating, inefficient, and often demoralizing. Phoneburner That’s why sales teams are turning to PhoneBurner, a power…
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Social Media & Influencer Marketing
10 Tips for Commenting Strategies: Build Authority and Drive Leads Without Getting Banned
The shift from traditional blog comment sections to social media forums and communities has significantly altered how marketers interact with their audiences. Platforms like LinkedIn, Reddit, Facebook Groups, and niche Discord servers have become the new venues for commentary-based networking and visibility. Still, they come with both massive potential and clear risks. Commenting is no longer just about dropping a…
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E-commerce and Retail
Building High-Value Pipelines: How High-Ticket Ecommerce Merchants Win with Personalized Retargeting
High-ticket ecommerce faces a fundamental challenge that most conversion optimization advice ignores: the customer journey operates on entirely different timelines and decision-making processes than typical online shopping. When someone purchases a $50 sweater, they might decide in minutes. When they’re considering a $5,000 home gym setup or $15,000 luxury watch, the journey spans weeks or months, involves multiple stakeholders, and…
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Sales Enablement, Automation, and Performance
Pipes.ai: Supercharge Sales With AI-Powered Lead Conversion
Managing lead volume is one of the most frustrating challenges for sales organizations. Too often, marketing teams capture web leads that never convert because sales teams can’t follow up quickly enough or waste time chasing bad data. The result? Bloated pipelines, missed revenue, and high agent burnout. There’s a better way to turn intent into revenue—and it starts with automating…
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Customer Data Platforms
Yesterday’s CRM Can’t Win Today: How Top Teams Run Revenue
The average company is hemorrhaging over $2 trillion annually due to revenue leak. BCG The enterprise pipeline is leaking opportunities at every stage. This is primarily due to missed forecasts, poor handoffs, and stalled deals — and it’s happening in plain sight. This isn’t a people problem. It’s a system failure driven by outdated CRMs and siloed processes. Marketing, sales,…
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Advertising Technology
The Goals of Automation Tools and Marketing Efforts in an AI World
The marketing and service functions in companies are increasingly shaped by automation and AI tools. Yet for many teams, this evolution creates tension. The hype surrounding AI-driven automation often evokes fear—fear of job loss, fear of becoming obsolete, or fear of losing control over one’s creative work. That does not have to be the reality. At its best, automation and…
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Social Media & Influencer Marketing
The New Blueprint For Social Media Marketing Strategies in 2025
Social media has undergone a seismic shift in the last decade. What began as an open, democratic environment where brands could authentically engage with their audiences has transformed into a complex, often expensive landscape dominated by algorithms, advertising, AI-driven content, and competitive bidding. For today’s businesses, especially those seeking to drive tangible results throughout the entire customer journey, rethinking their…
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Sales and Marketing Training
Not All Marketing Leaders Are Created Equal: Why Hiring Must Match the Stage of Your Business
I’ve spent my career building marketing and sales stacks, developing GTM strategies, training teams, and implementing processes that drive sustainable growth. If there’s one hiring mistake I’ve seen more than any other, it’s this: too many executives think a great marketing leader is a great marketing leader — full stop. They fail to account for the business’s current stage. A…
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Analytics & Testing
UpRipple: All-in-One CRM, Sales, and Marketing Automation for Small Business
Many small businesses struggle to manage customer relationships, marketing campaigns, and daily processes, often patching together multiple tools that waste time and create inefficiencies. The result? Missed leads, slower growth, and inconsistent customer experiences. What’s needed is an affordable, all-in-one solution that helps businesses work smarter without adding complexity. UpRipple UpRipple is a small business CRM and marketing automation platform…
