Digital Marketing
Articles Tagged digital marketing:
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The Engagement Illusion: Why Comments Don’t (And May Never) Equal Conversions
I did some analysis of my blog this weekend to look for a correlation between my search engine results, my most popular blog posts, the posts with the most comments, and the posts that actually resulted in revenue due to…
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Embracing Web 2.0 in Business: A Personal Journey into the Digital Revolution
As a professional deeply invested in the dynamic world of sales and marketing, I recently had the opportunity to present on a topic revolutionizing our industry: Web 2.0. Though familiar to many, this concept still holds untapped potential for businesses.…
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Marketing Observations From The Long Tail
W ired editor Chris Anderson released a book that would redefine how marketers and sales professionals view product strategy in the digital age: The Long Tail: Why the Future of Business is Selling Less of More . Two years later,…
