Marketing Email

Total articles: 2

Articles Tagged marketing email:

Douglas KarrDec 11, 2024

Email Benchmarks: Average Email Open Rates, Click-Through Rates, and Bounce Rates by Industry (2024)

Email marketing is one of the most effective channels for business communication and customer engagement. Understanding industry benchmarks helps organizations gauge their performance and identify areas for improvement. This comprehensive analysis examines key email metrics across different industries and provides…
Michelle HuffDec 20, 2017

You’ve (Still) Got Mail: Why Artificial Intelligence Means a Strong Future for Marketing Emails

It’s hard to believe that email has been around for 45 years. Most marketers today have never lived in a world without email. Yet despite being woven into the fabric of everyday life and business for so many of us…

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

Email Benchmarks: Average Email Open Rates, Click-Through Rates, and Bounce Rates by Industry (2024)

You’ve (Still) Got Mail: Why Artificial Intelligence Means a Strong Future for Marketing Emails

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