Acronyms

Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:

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  • MMM: Marketing Mix Modeling

    MMM

    Also known as Marketing Mix Analysis or Marketing Mix Attribution, MMM is a statistical and analytical approach used by businesses to measure the impact of their marketing activities on sales or other key performance indicators (KPIs). The primary goal of…

  • MMMU: Multi-Modal Multi-Task Learning

    MMMU

    A type of machine learning (ML) approach that involves training models on multiple tasks across different modalities. This approach combines multi-task learning (where a model is trained on several tasks at once) and multi-modal learning (where the model learns from…

  • MMP

    A Mobile Measurement Partner is a third-party service or company specializing in tracking, measuring, and analyzing user interactions and behaviors within mobile apps. MMPs play a crucial role in helping app developers and marketers understand the effectiveness of their marketing…

  • MMS: Multimedia Messaging Service

    MMS

    An advanced messaging technology that extends the core capabilities of the traditional SMS (Short Message Service). Unlike SMS, which is limited to text-only content, MMS allows users to send multimedia content, including images, audio files, video clips, and even longer…

  • MNA: Minimum Necessary Access

    MNA

    A security principle in technology and cybersecurity that ensures users, applications, and systems are granted only the least amount of access necessary to perform their required tasks. This principle is a subset of the broader Principle of Least Privilege (PoLP)…

  • MNC: Mobile Network Code

    MNC

    The Mobile Network Code, or MNC, is a two- or three-digit number that identifies a specific mobile network operator within a given country. It works alongside the Mobile Country Code (MCC) to form a unique identifier that distinguishes every operator…

  • MNIST: Modified National Institute of Standards and Technology

    MNIST

    A database of handwritten digits used for training and testing machine learning algorithms in the field of image recognition. The MNIST dataset consists of a set of 60,000 training images and 10,000 testing images, each of which is a 28×28…

  • mofu middle of the funnel

    MOFU

    Represents the consideration stage in the buyer’s journey. It’s after the top of the funnel (TOFU) and before the bottom of the funnel (BOFU). At this point, prospects have identified their problem and are actively researching potential solutions. They’re familiar…

  • MOLAP: Multidimensional Online Analytical Processing

    MOLAP

    A type of Online Analytical Processing (OLAP) system that stores data in proprietary multidimensional databases optimized for fast query performance and complex calculations. Key features of MOLAP include: Multidimensional data storage: MOLAP systems store data in multidimensional arrays, called cubes,…

  • MoM: Month over Month

    MoM

    A common method of comparing the performance of a business, product, or service over two consecutive months. It is a useful metric for tracking trends and changes in performance over time, and for identifying areas for improvement. To calculate MoM,…

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