Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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RF
A royalty is a payment made to an individual or entity for using their intellectual property, such as a patent, trademark, or copyrighted work. Royalty-free allows for limited usage of the intellectual property without the need to pay for each use.
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Acronyms Beginning With R
RFI
A formal document issued by organizations to gather preliminary details from potential vendors or service providers. It typically outlines the organization’s needs broadly, asking respondents to share insights into their capabilities, expertise, and how they might address those needs. The main goal of an RFI is to collect high-level information that can help the organization narrow down its list of…
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Acronyms Beginning With R
RFID
A technology that uses radio waves to identify and track objects, animals, or people. RFID works through a combination of a tag or label that contains a unique identifier and a reader that sends and receives radio waves. The tag or label contains a small chip and an antenna that can communicate with the reader when it is within range.…
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Acronyms Beginning With R
RFM
A marketing analysis tool used to identify a company’s best customers by examining how recently a customer has purchased (Recency), how often they purchase (Frequency), and how much the customer spends (Monetization). It’s a strategy used to segment customers for targeted marketing campaigns. Here’s how each component is defined: Recency (R): Measures how recently a customer made a purchase. A…
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Acronyms Beginning With R
RFML
A customer segmentation and analysis technique used in marketing to understand and predict customer behavior. It builds upon the traditional RFM model by adding a crucial dimension: Latency. This allows marketers to gain a more comprehensive view of customer engagement and optimize their strategies accordingly. Components: Recency (R): Measures how recently a customer interacted with a business (e.g., purchased, visited…
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Acronyms Beginning With R
RFP
A business document that announces a project, describes the requirements for it, and solicits responses with bids from contractors to complete it. Most large organizations and government agencies launch their projects using RFPs.
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RFQ
A procurement document used to solicit price quotes and related information (such as delivery schedules, payment terms, etc.) from potential vendors for specific products or services. Unlike an RFP, which focuses on the overall solution and vendor capabilities, an RFQ is primarily concerned with the pricing and commercial aspects of the offering. Organizations typically issue RFQs when they have a…
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Acronyms Beginning With R
RGAA
A French accessibility standard that provides guidelines to ensure digital accessibility for people with disabilities. It is based on international standards like the Web Content Accessibility Guidelines (WCAG) and outlines specific criteria that websites and digital services must meet to comply with French laws on accessibility. RGAA applies primarily to public sector websites and digital content, mandating that they be…
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Acronyms Beginning With R
RGB
In the RGB color model, colors are represented by specifying the intensity of the primary colors red, green, and blue. The RGB color model is an additive color model, which means that it creates a wide range of colors by adding together different intensities of red, green, and blue light. In the RGB color model, the absence of color is…
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Acronyms Beginning With R
RGBA
A color model used in computer graphics to describe colors in terms of three primary colors (red, green, and blue) (RGB), combined with an Alpha channel that represents opacity. The alpha value specifies the transparency of the color: 0 is fully transparent (invisible), and 255 (or 1 in some contexts where the alpha is defined from 0 to 1) is…
