Acronyms

Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:

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  • SLG: Sales-Led Growth

    SLG

    A traditional go-to-market strategy in which a company’s revenue growth is driven primarily by outbound and inbound sales efforts. In SLG models, the sales team is central in educating prospects,…

  • SLI: Service Level Indicator

    SLI

    A quantitative measure used to assess the performance and reliability of a specific aspect of a service. SLIs are essential metrics that provide insight into how well a service is…

  • SLM: Small Language Model

    SLM

    A type of artificial intelligence (AI) model designed to process and generate human language, but with a significantly reduced parameter count and computational footprint compared to large language models (LLMs)…

  • SLM: Service Level Management

    SLM

    A critical component of IT Service Management (ITSM) that focuses on defining, monitoring, and managing the quality of IT services delivered to customers or end-users. The primary goal of SLM…

  • SLO: Service Level Objective

    SLO

    A key component of Service Level Management (SLM) used to define specific, measurable targets for the performance of an IT service. SLOs are derived from the overall Service Level Agreement…

  • SLR: Single-Lens Reflex

    SLR

    A term used to describe a type of camera that uses a mirror and prism system to allow photographers to see through the lens and view precisely what will be…

  • SMART: Specific, Measurable, Achievable, Relevant, and Time-Bound

    SMART

    An acronym commonly used in goal setting and project management. It provides a framework for defining objectives or targets that are clear, achievable, and measurable. SMART stands for: Specific: The…

  • SMB: Small and Medium-Sized Business

    SMB

    These are businesses that, due to their size, have distinct needs and challenges compared to larger organizations. The classification of what constitutes an SMB varies by country. Still, it generally…

  • SME: Small and Medium-Sized Enterprises

    SME

    In the European Union, Small and Medium-Sized Enterprises are organizations of a specific size as measured by the number of employees. Small businesses have fewer than 50 employees and medium-sized…

  • SME: Subject Matter Expert

    SME

    A person with deep knowledge, expertise, and experience in a specific field, topic, or domain. They are recognized as special authorities and are often consulted for their insights, advice, and…

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