Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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SD
SD stands for Standard Definition. It is a term that describes video and audio with a lower resolution than high definition (HD). SD video has a resolution of 720 x 480 pixels, while HD video has a 1920 x 1080…
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SDD
A less extensive form of Customer Due Diligence (CDD) that financial institutions may apply to low-risk customers or transactions. SDD is part of the risk-based approach to Know Your Customer (KYC) and Anti-Money Laundering (AML) regulations, which allows financial institutions…
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SDK
A collection of software development resources in one package. Software developer kits facilitate the rapid creation of applications by having documentation and software that’s easy to integrate into other applications or platforms. In SaaS, software developer kits typically provide language-specific…
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SDLC
A structured, multi-phase process used by software development teams to design, develop, test, deploy, and maintain high-quality software applications. It provides a systematic approach to ensure that software meets or exceeds customer expectations, is delivered on time, and stays within…
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SDP
Software designed to assist sales teams in streamlining and enhancing their sales processes. These platforms typically focus on the early stages of the sales cycle, including lead generation, prospecting, and initial outreach. Key features and functions of a sales development…
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SDR
A type of sales role focused on generating new business opportunities and leads for a company. SDRs are typically responsible for the early stages of the sales process, which include identifying potential customers, reaching out to those prospects through various…
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SDR
A role within a company’s sales and marketing departments that focuses on generating new business opportunities and leads. This role involves understanding customer needs and offering products or services that solve those needs, thereby creating a solution-oriented approach to sales.…
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SEA
A form of online marketing where advertisers pay to display ads in search engine results pages (SERPs). Unlike Search Engine Optimization (SEO), which focuses on improving organic (unpaid) search rankings through content optimization and technical strategies, SEA involves paid campaigns,…
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SEC
A federal government agency in the United States responsible for regulating the securities industry, including stock and options exchanges, and enforcing federal securities laws. Its primary mission is to protect investors, maintain fair, orderly, and efficient markets, and facilitate capital…
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SECaaS
A cloud computing model that delivers cybersecurity solutions through subscription-based services rather than on-premise hardware or software. In this model, third-party providers host and manage security infrastructure, tools, and monitoring systems, enabling businesses to protect their digital assets without the…
