Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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GTM
A comprehensive plan that a company uses to launch a product or service in a market. It outlines the steps a company needs to take to engage with customers, achieve…
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GUI
A visual-based interaction system that allows users to engage with digital devices through on-screen elements like windows, icons, buttons, and menus. Instead of typing commands, users interact with graphical components…
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GUP
A fundamental metric in retail and sales that measures the profitability of individual products or units sold. It represents the difference between a unit’s selling price and its cost of…
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GUPT
An advanced retail metric that combines the concepts of gross unit profit (GUP) and sales velocity. It provides a more comprehensive view of a product’s contribution to overall profitability by…
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GWM
Broad, abstract representations or frameworks in AI that attempt to explain or interpret various aspects of the world and how it functions. These models can encompass a wide range of…
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GXM
A strategy for sending gifts and gift cards digitally to prospects and customers to drive awareness, acquisition, loyalty, and retention.
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GZIP
GNU zip is a widely used compression program that compresses files to save storage space and speed up data transfers. Here’s a quick rundown: Usage: Gzip is commonly used in…
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H2H
1:1 personal sales and marketing efforts, typically scaled through automation, where a representative of a company sends a gift or personalized message to a prospect to spur engagement.
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HAI
Refers to the study, design, and implementation of systems and processes that enable effective collaboration, communication, and engagement between humans and artificial intelligence (AI). HAI is an interdisciplinary field that…
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HCI
A multidisciplinary field that focuses on the design, evaluation, and implementation of interactive computing systems for human use, as well as the study of the major phenomena surrounding them. HCI…
