Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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GPU
A specialized type of processor that is designed to accelerate the creation and rendering of images, videos, and animations. A GPU contains many small, powerful cores that are optimized to perform the complex mathematical calculations needed to create and display…
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GraphQL
GraphQL is an open-source data query and manipulation language for APIs, and a runtime for fulfilling queries with existing data. GraphQL is not a language for communicating directly with a database but rather a language that defines a contract through…
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GRC
An integrated framework that helps organizations align their business objectives with regulatory requirements, manage risks effectively, and ensure ethical, transparent operations. GRC unifies three traditionally separate disciplines (governance, risk management, and compliance) into a cohesive strategy that strengthens decision-making, accountability,…
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GRE
A standardized test commonly used in the United States and some other countries for admissions to graduate programs, such as master’s and doctoral degrees. While this information is not directly related to sales and marketing, if you have any questions…
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GRM
A customer-focused approach used by businesses, especially in the hospitality, tourism, and service industries, to enhance guest experiences and improve customer satisfaction. GRM involves collecting, analyzing, and using guest data to build personalized experiences, foster loyalty, and ensure long-term relationships…
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GRP
Gross Rating Points (GRP) is a foundational metric in advertising that quantifies the overall impact of a media campaign. It measures the total exposure of an advertisement to a target audience, expressed as the sum of all rating points achieved…
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GRU
A type of recurrent neural network (RNN) architecture was introduced by Kyunghyun Cho and colleagues in 2014. Like Long Short-Term Memory (LSTM) networks, GRUs are designed to address the limitations of standard RNNs in learning long-range dependencies within sequential data.…
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GS1
GS1 is a not-for-profit organization that develops and maintains global standards for business communication. The best-known of these standards is the barcode, a symbol printed on products that can be scanned electronically. Global Standard 1 reflects its role in establishing…
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GSA
A U.S. government agency responsible for managing various administrative and logistical functions for federal agencies. While its primary focus is not directly related to online technologies, the GSA does have initiatives and programs that impact online operations, procurement, and government…
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GSAP
A powerful JavaScript library used to create high-performance animations for websites and web applications. It provides a flexible, easy-to-use API for animating HTML elements, CSS properties, SVG graphics, JavaScript objects, canvas elements, and more. GSAP is widely regarded as the…
