Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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IQ
Intelligence Quotient (IQ) is a standardized measure of an individual’s cognitive abilities relative to their age group. It evaluates skills such as reasoning, problem-solving, logical thinking, and acquiring and applying…
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IQG
Developed by TAG, IQG serve as a set of industry standards and practices for assessing the quality and integrity of digital advertising inventory. These guidelines help advertisers, agencies, publishers, and…
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IQL
The earliest stage of a lead in the modern marketing and sales funnel. These leads have demonstrated some level of interest in your business by engaging with top-of-funnel (TOFU) content—such…
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IR
A section of the Graduate Management Admission Test (GMAT). The Integrated Reasoning section assesses a test-taker’s ability to analyze and synthesize information from various sources and solve complex business problems.…
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IR
A section of the Graduate Management Admission Test (GMAT) exam that assesses your ability to analyze and synthesize information from multiple sources, including tables, graphs, and text. It measures your…
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IRCE
An annual event that focuses on e-commerce, online retail, and digital marketing. IRCE brings together industry professionals, experts, and vendors to discuss the latest trends, strategies, and technologies in online…
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IRS
The revenue service of the United States federal government, responsible for administering and enforcing the nation’s tax laws. Established in 1862, the IRS operates under the authority of the U.S.…
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ISA
Professional standards issued by the International Auditing and Assurance Standards Board (IAASB) for auditors to follow when conducting audits of financial statements. These standards guide the auditor’s responsibilities, objectives, and…
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ISA
A standardized interface between the software and the hardware of a computer system, and it provides the foundation for operating systems and applications to run on a wide variety of…
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ISAC
Sector-specific organizations that facilitate the sharing of information and collaboration on cybersecurity threats and incidents within particular industries. ISACs are a key component of information-sharing initiatives, aiming to enhance their…
