AdButler: Manage Your Site’s Advertising Packages and Ad Serving Within WordPress
If you’ve got a WordPress site and want to manage ad offering, packages, payments, and ad serving, AdButler may be the best option on the market. The WordPress integration via widgets makes building and deploying ad zones a piece of cake, and the AdButler system is highly customizable, flexible, scalable, and even offers whitelabeling.
AdButler Platform Features Include:
- Scalability – Dependable and guaranteed scaling as demand grows, from hundreds to billions of impressions.
- Header Bidding – AdButler auctions enable publishers to mix direct sales with multiple header bidding partners to maximize revenue.
- Rich Media Ad Support – Serve all creatives, including HTML5, video, flash, images, email, mobile, and asynchronous ad calls.
- Video Ad-Serving (VAST) – AdButler’s simple-to-use VAST 2.0 compliant module will save you time and heartache.
- Instant Reports – Instant access to dynamic, real-time reports.
I took AdButler for a test drive and was really impressed with how well-built the system was. If you’re managing your own sites and advertisers, AdButler is quite a feature-rich platform.
AdButler Ad Serving Options Include
Advanced Scheduling
- Pacing – AdButler balances out your campaign delivery over time for an even distribution of impressions.
- Frequency Capping – Limit the number of times an ad will show to a specific user.
- Day Parting – Target ads based on time of day.
Audience Targeting
- Geographic Targeting – Target ads by country, province or state, or even as specific as city.
- Platform Targeting – Target and serve ads depending on which device users are visiting on.
- Keyword Targeting – Target ad campaigns by keywords including wildcard matches.
Easy Management
- Multiple User Accounts – Create as many user accounts as needed to manage and serve inventory.
- Advertising Channels – Group similar advertising from multiple advertising sources into a single, easy-to- serve ad channel.
- Helpful Support – AdButler’s support team is available via phone or e-mail.
How to Install and Configure AdButler on WordPress
Install a plugin, enter a key, and your WordPress site is fully integrated with AdButler! Here are a couple of videos walking you through the process: