Marketing InfographicsSocial Media & Influencer Marketing

Social Media Image Dimension Guide for 2023

It seems like every week, a social network is changing layouts and requiring new dimensions for their profile photos, the background canvas, and images shared on the networks. Limitations for social images are a combination of dimension, image size – and even the amount of text displayed within the image.

I would caution against uploading oversized images to social media sites. Each social media platform uses aggressive image compression that often leaves your images blurry. If you can upload a great image and compress it with a service before uploading it, you’ll get much crisper results!

If you’re a designer, keep this information handy… and prepare for changes often. If you’d like to download the Adobe Photoshop templates, head over to the article from Mainstreethost:

Download PSD Files For Social Images

If you’d like to jump to a section:

Facebook Image Sizes

Facebook MediaSize in Pixels (Width x Height)
Profile Image200 x 200
Cover Photo850 x 315
Shared Image1200 x 630
Shared Link Thumbnail1200 x 630
Facebook Image Sizes
Credit: Mainstreethost

Google Business Page

Google Business Profile MediaSize in Pixels (Width x Height)
Profile Image720 x 720
Cover Photo1080 x 608
Google Posts1200 x 900
Google Business Page Image Sizes
Credit: Mainstreethost

Instagram Image Sizes

Instagram MediaSize in Pixels (Width x Height)
Profile Picture320 x 320
Square Photo1080 x 1080
Landscape Photo1080 x 680
Portrait Photo1080 x 1080
Instagram Image Sizes
Credit: Mainstreethost

LinkedIn Image Sizes

LinkedIn MediaSize in Pixels (Width x Height)
Personal Profile Photo400 x 400
Personal Background Photo1584 x 396
Company Logo400 x 400
Company Cover Photo1128 x 191
LinkedIn Image Sizes
Credit: Mainstreethost

Pinterest Image Sizes

Pinterest MediaSize in Pixels (Width x Height)
Profile Photo280 x 280
Standard Pin1000 x 1500
Giraffe Pin1000 x 2100
Pinterest Image Sizes
Credit: Mainstreethost

Snapchat Image Sizes

Snapchat MediaSize in Pixels (Width x Height)
Snapchat Image Ad1080 x 1920
Snapchat Video Ad1080 x 1920
Snapchat Geofilter1080 x 1920

Twitter Image Sizes

Twitter MediaSize in Pixels (Width x Height)
Profile Photo400 x 400
Header Photo1500 x 500
Timeline Photo1200 x 675
Twitter Image Sizes
Credit: Mainstreethost

Tumblr Image Sizes

Tumblr MediaSize in Pixels (Width x Height)
Avatar (Profile Photo)128 x 128
Shared Image Post1280 x 1920

YouTube Image Sizes

YouTube MediaSize in Pixels (Width x Height)
Channel Icon800 x 800
Channel Art2560 x 1440
YouTube Images Sizes
Credit: Mainstreethost

Don’t forget to check out our other article and infographic we shared with standard display ad sizes.

Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.

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