Artificial Intelligence Articles
Artificial Intelligence (AI) is revolutionizing the way businesses approach sales and marketing. By harnessing the power of machine learning, natural language processing, and predictive analytics, companies can automate processes, personalize customer experiences, and uncover valuable insights to drive growth. Key subtopics within AI for sales and marketing include chatbots, generative AI (GenAI), recommendation engines, sentiment analysis, and predictive lead scoring. Embracing AI-powered tools and strategies can help you streamline operations, improve targeting, and boost conversions. Check out the articles below to explore how AI can transform your sales and marketing efforts.
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Microsoft Research: Marketing and Sales Will Collaborate with AI, Not Compete Against It
There’s a lot of anxiety around this report across the Internet… but I’m far more optimistic having been through several disruptions in my career. I’m not trying to downplay how impactful this may be, but I want to bring some positive points to the conversation. People are using Copilot to provide services for the execution of knowledge work activities, and…
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SwifDoo PDF: Unlock the Power of Smart, Simple PDF Editing and Management
Whether you’re editing a contract, translating a manual, or merging multiple documents into a single file, dealing with PDFs can often feel like a chore. Most tools are either too basic to be useful or too complex to justify the learning curve. For professionals and everyday users alike, the need for a flexible, lightweight, and intelligent PDF tool is more…
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Vapi: Integrate, Scale, and Deploy Complex Voice Agents Without Complexity
Many businesses struggle to scale conversational experiences across voice channels. Whether it’s routing customer calls, automating reminders, or generating outbound engagement, building reliable and intelligent voice agents has traditionally been expensive, time-consuming, and challenging to customize. Vapi Vapi is transforming this space by providing developers with an API-first voice AI platform designed to simplify everything from call handling to conversational…
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Seriously… Why Are You Still Doing These Things
Marketing today is more capable, automated, and data-driven than ever—but most teams are still chasing activity over outcomes. It’s not a lack of intelligence or resources holding companies back. It’s a distraction. It’s noise. It’s the endless pursuit of the next thing instead of committing to the right thing. We work with sophisticated organizations across industries. Their challenge isn’t access…
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Improvado: Unify 500+ Data Sources and Maximize Your ROAS with Automated Marketing Reporting
Making sense of fragmented data across dozens of platforms is one of the most frustrating challenges for marketing teams today. Reports are inconsistent, dashboards are bloated with vanity metrics, and strategic decisions are often delayed due to siloed insights. Teams are stuck wasting time on data hygiene and report building when they should be optimizing campaigns and improving performance. Improvado…
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Avoiding Marketing Automation Pitfalls: Preparing for AI-Driven Model Connection Platforms
Marketing automation is undergoing a seismic shift. What once relied on static workflows and rule-based triggers is now being reimagined through the lens of AI—specifically, with agentic AI, predictive modeling, and generative content engines (GenAI) becoming integral to campaign execution. At the heart of this transformation is the emergence of the MCP: a new orchestration layer designed to connect, route,…
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Originality.ai: Ensure Human-Quality Content with Unmatched AI Detection
Trust is everything. Whether you’re an agency producing search-optimized articles, a publisher safeguarding editorial integrity, or a business defending your brand’s voice, the threat of undetected AI-generated or plagiarized content poses a real risk. While generative AI (GenAI) tools empower creators, organizations need a transparent and accurate way to verify what’s truly original. Originality.ai Originality.ai is a purpose-built platform for…
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Flowith: Explore the Infinite Canvas of Multimodal Agentic AI Creativity Across AI Platforms
Creative professionals, developers, and innovators alike often find themselves boxed in by the limitations of single-threaded AI tools. Whether you’re crafting a story, generating visuals, or building applications, bouncing between tools and losing context is a constant source of friction. Flowith Flowith eliminates those boundaries—redefining what it means to build with AI by combining infinite memory, agentic reasoning, multimodal generation,…
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Boost Martech ROI: How Remote and Offshore Teams Streamline Marketing Execution and Data Management
We often start our businesses with a clear vision and a roadmap that feels both ambitious and achievable. We invest in top-tier tools and technologies, trusting they’ll chart our path to success. Yet, today’s marketing technology scene isn’t just crowded—it’s overwhelming. It’s an assortment of platforms that promise solutions but often deliver new layers of complexities. The instinct is to…
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I Never Lost A Job to Technology. I Have Gained Multiple Careers, Though.
Turn on the news, scroll through your feed, or attend any industry panel lately, and you’ll hear it: Artificial Intelligence is coming for your job. The headlines are stark. The predictions feel ominous. Some of the most intelligent people in the world are forecasting a future where human work is obsolete, replaced by machines, automation, and AI. I don’t doubt…
