Martech Zone
Martech Zone provides daily articles for business, sales, and marketing professionals to research technology, discover new sales and marketing tools, and learn how to leverage platforms to drive greater business results.
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Content Marketing
Collaborator: How To Find Publications That Take Guest Posts and Press Releases
The publishing industry faces a significant challenge in generating revenue, particularly in an era where content is often expected to be freely accessible. Many publications are turning towards quality paid submissions as a viable revenue source to counter this. This strategy aligns with the shift towards content that attracts readers and brings financial support. Martech Zone is no exception. I…
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E-commerce and Retail
Big Cartel: Easy Online Stores for Artists and Creatives
Artists and creatives often find themselves at a crossroads: How do they effectively sell their work online without getting lost in the complexities of e-commerce? Big Cartel steps in as a simple and efficient platform, tailor-made for artists and creatives looking to showcase and sell their masterpieces with ease. Creatives and artists typically yearn to spend more time in their…
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Paid and Organic Search Marketing
What is a Robots.txt File? Everything You Need To Write, Submit, and Recrawl a Robots File for SEO
We’ve written a comprehensive article on how search engines find, crawl, and index your websites. A foundational step in that process is the robots.txt file, the gateway for a search engine to crawl your site. Understanding how to construct a robots.txt file properly is essential in search engine optimization (SEO). This simple yet powerful tool helps webmasters control how search…