Jake Carter's Articles on Martech Zone
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Artificial Intelligence
Digital Empathy: Can Technology Mimic Human Compassion in Customer Service?
Imagine encountering a more mindful retail experience online, where, amidst your search for ideal presents, a personalized banner captures your attention. This banner, featuring a family like yours enjoying self-care essentials from brands you trust, is the pinnacle of AI-driven customer experience (CX) personalization. By recognizing your preferences and the seasonal stress, the digital marketplace tailors suggestions to include stress-relieving…
