Martech Zone
Martech Zone provides daily articles for business, sales, and marketing professionals to research technology, discover new sales and marketing tools, and learn how to leverage platforms to drive greater business results.
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E-commerce and Retail
WooCommerce: Admin Filter To Find Products Without A Product Image Set
We are helping a client that has a WordPress WooCommerce site that was losing search engine visibility for years due to hundreds of code, configuration, and content issues from years of neglect, installed and uninstalled plugins, and dozens of themes. With the new site launched, we’ve been observing the performance of the site and recently received the following Google Search…
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Artificial Intelligence
Unlocking the Full Potential of Sales Engineers with AI
B2B selling has completely changed. Look at everything going on in the market: products are becoming more accessible, buyers are becoming more educated, and evaluations are becoming more hands-on. The tried and true methodology of cold outreach – from a sales development rep to a long sales cycle with a sales rep to technical POC from a PreSales engineer to…
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Marketing Tools
How To Tether Your MacBook Pro to Your iPad or iPhone Wireless to Connect to the Internet via USB
I’ve got a great home office with fiber, and my home is both wired and has an Eero mesh network. It’s a beautiful setup, but today I found myself in trouble. For the first time ever, my fiber provider was having an outage. After confirming with the company that they were down, I had to get some work done but…