David Joosten's Articles on Martech Zone

Total articles: 1

David Joosten

David Joosten is Co-Founder/Co-CEO of GrowthLoop. He started his career at Google as a product marketer, first for AdWords and then Android, leading product marketing for Google Nexus phones and partnership marketing efforts with Samsung and HTC. Prior to GrowthLoop, David founded Metria Analytics and served as CTO of Crimson Advantage. David founded GrowthLoop to bridge the gap between the Data Cloud and Growth Platforms.

David JoostenMay 29, 2024

What Not To Do with First Party Data: Common Mistakes with MarTech

Companies are sitting on goldmines of data, but putting that data into action across teams has its challenges. Adding to the complexity is Google’s plan to end third-party ( 3P ) cookies. While the cookiepocalypse was recently delayed (again), marketers…

Click date to open event.

September 2026

28
Forrester B2B Summit EMEA 2026 London, London, United Kingdom
28
DigiMarCom Johannesburg, Gauteng, South Africa
28
Pavilion GTM2026 New York, New York, United States
28
Braze Forge 2026 Las Vegas, Nevada, United States
28
Programmatic I/O New York 2026 New York, New York, United States
28
Pavilion GTM2026 New York, New York, United States
29
Gong Celebrate '26 Las Vegas, Nevada, United States
29
Intelligent Applications Summit 2026 Seattle, Washington, United States
29
SMX Advanced Europe 2026 Berlin, Berlin, Germany
29
Shoptalk Fall 2026 Nashville, Tennessee, United States

Conference Calendar

What Not To Do with First Party Data: Common Mistakes with MarTech

Free Martech Zone Tools