Douglas Karr's Articles on Martech Zone
-
SurveySparrow: Your All-In-One Omnichannel Experience Management Platform
There’s definitely a trend among consumers and businesses alike to protect their data and privacy more than they ever had in the past. A few years ago, I made the mistake of sharing my mobile phone with a company and within months I had hundreds of unsolicited calls from businesses. It’s really quite maddening… so I absolutely understand the backlash…
-
Grow: Empower Your Marketing Team With No-Code Business Intelligence
Making data-driven decisions shouldn’t be the privilege of analysts or IT teams—it should be the superpower of every employee. Companies are often hindered by fragmented tools, inaccessible data, and slow, technical bottlenecks that hinder insights when they’re most needed. Grow Grow is a no-code, full-stack business intelligence (BI) platform that simplifies the entire data lifecycle—from connection to visualization—without requiring any…
-
Pantheon: How to Deploy WordPress on this Managed WordPress DevOps Platform
Pantheon stands apart in the managed WordPress hosting landscape by positioning itself not just as a web host but as a full-scale WebOps platform built for agile teams. While most managed WordPress providers focus on performance optimizations, automated backups, and security hardening, Pantheon takes it a step further—integrating development workflows, version control, and staging environments into the core of the…
-
Effective Ways to Publish an Android App on Google Play Store
Distributing an Android app through the Google Play Store is the most common and effective method to reach a global user base. With more than a billion active Android users worldwide, publishing on Google Play offers extensive visibility, discoverability, and accessibility for both independent developers and companies. The process of submitting an app is relatively straightforward, but success requires attention…
-
Airgram: Improve Your Meeting Productivity By Automating Your Marketing and Client Meeting Notes
With Elon Musk’s purchase of Twitter, he’s been forced to take some drastic actions to cut costs, increase employee productivity, and protect the future of the platform. It should come as no surprise that a leaked internal memo from Musk on increasing productivity has a huge focus on meetings. To paraphrase, his six keys to insane productivity are: Avoid large…
-
Promo: An Online Video Editor With Over 3,000 Customizable And Engaging Templates for Social Media Videos and Ads
Promo Online Video Ad Editor
-
10 Steps To Negotiating a Pay Raise… Even in a Tight Job Market
Marketing roles—and many white-collar jobs—are experiencing slowdowns in hiring and even reductions in force. While the demand for roles may be declining, your value as a professional doesn’t have to. In fact, during periods of uncertainty or constraint, companies are looking harder than ever at who their key contributors are. That makes now a critical moment to advocate for your…
-
5 Social Networking Steps for Sales Professionals
Met with a client today who understood the basics of Twitter, Facebook, LinkedIn, etc., and I wanted to provide them some feedback on beginning to utilize social media effectively. The client was a sales professional and wanted to begin taking advantage of the medium but wasn’t quite sure how he could balance his job requirements while ramping up a social…
-
Marketing Takeaways for the Convergence of Television and Internet
The convergence of television and the internet represents one of the most significant shifts in media consumption behavior and content distribution strategies in recent years. The television industry is undergoing a radical evolution, with a surge in new technologies and services that cater to the modern viewer’s demand for flexibility, choice, and convenience. These innovations have introduced a suite of…
-
Chekkit: Centralize Your Review Management, Website Chat, Text Messages, And Even Collect Payments In This All-In-One Inbox
If you start to add up the channels and strategies that your local business must use to manage its reputation, respond to leads, communicate with customers, and accept payments… you typically need to deploy multiple platforms or apps to manage it all. Reviews – the lifeblood of a local business is its visibility in local search map packs… and soliciting…
