Reading Time: 2 minutes POE is an acronym for the three methods of content distribution. Paid, Owned and Earned media are all viable strategies for building your authority and spreading your reach in social media. Paid, Owned, Earned Media Paid Media – is the use of paid advertising channels to drive traffic and the brand’s overall message to your content. It’s used to create awareness, jumpstart other forms of media and to get your content seen by new audiences.
Reading Time: 3 minutes Volusion’s all-in-one platform makes it easy to get your store set up in minutes. Their platform makes it easy to run your store, accept credit card payments, stocking items or updating your site design. Their ecommerce platform empowers sellers to get up and running with a fantastic user interface and great features. Volusion’s Ecommerce Builder Features: Store Editor – Customize the look and feel of your site with professionally-designed themes and our powerful site editor.
Reading Time: 2 minutes The KWI Unified Commerce Platform is a cloud-based, end-to-end solution for specialty retailers. KWI’s solution, which includes POS, Merchandising, and eCommerce are powered from a single database, providing retailers with a completely seamless, omni-channel experience. KWI Unified Commerce Platform Customer Relationship Management (CRM) – collect data in near real-time, so all your channels have up-to-date information. Sales associates can see VIP status, special events such as birthdays, anniversaries and other triggers, highlighted at POS to
Reading Time: 3 minutes With podcasting and music sharing so prevalent online, there’s a great opportunity to enhance your visitors’ experience on your site by embedding audio within your blog posts. Thankfully, WordPress continues to evolve its support for embedding other media types – and mp3 files are one of those that are easy to do! While displaying a player for a recent interview is great, hosting the actual audio file may not be advisable. Most web hosts for
Reading Time: 5 minutes If you’ve gone down the road of writing and publishing an ebook, you know messing with EPUB file types, conversions, design and distribution is not for the faint of heart. There’s quite a number of ebook solutions out there that will help you through the process and get your ebook onto Google Play Books, the Kindle and other devices. Ebooks are a fantastic way for companies to position their authority in their space and a