Steve Marcinuk's Articles on Martech Zone

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Steve Marcinuk

Steve Marcinuk is a public relations expert with over 10 years of experience. He is the Co-founder and Head of Operations at Intelligent Relations, where he is actively involved in all aspects of operations and growth for the company – this ranges from the generation of the AI PR technology for the platform, all the way across to client services.

Public Relations

Steve MarcinukFeb 3, 2023

How to Generate Sales Leads and Boost Growth with Your Next Public Relations Campaign

Every business needs sales leads to survive and many of them turn to public relations as a way to help fill the sales pipeline. However, for many sales teams, there is often a great deal of misunderstanding about how PR actually works. Sales teams expect PR to be a lead-generating tap that produces instant customers, which it can be –…

How to Generate Sales Leads and Boost Growth with Your Next Public Relations Campaign

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