As you may know, blogging is a great content marketing activity and can lead to improved search engine rankings, stronger credibility, and a better social media presence.
However, one of the most difficult aspects of blogging can be getting ideas. Blog ideas can come from many sources, including customer interactions, current events, and industry news. However, another great way to get blog ideas is to use Google’s instant results feature.
The way to use this is to start typing in keywords that are related to your industry, and then see what Google autocompletes for you. For example, let’s say you run a food blog and are looking for ideas. Here are some examples of searches you could do:
By simply typing eating out on the search box, you are presented with some long tail keyword options that could turn into blog topics. Here is another example:
By simply starting your search with food, you get some instant ideas that can turn into great titles. For example:
- Food Network recipes: what they don’t tell you on TV
- Food pyramid guidelines: an interview with three local nutrition experts
By starting your blog title with these search terms, you are aligning your blog topic with phrases people are actually searching on, increasing your chances of being found via a Google search.
If you get stuck and can’t come up with a topic for your next blog, head over to Google and throw in some words at it that are related to your industry. You may find some great ideas that could also improve your SEO.
