This infographic from Marketo is too clever not to share.
Psychologists and personality theorists have long believed there to be differences between the right and the left side of the brain. The right side of your brain is responsible for creativity, while the left side handles the details and implementation. The left side is analytical while the right side is artistic. As a marketer, the type of thinker you are guides the campaigns you design. So what type of marketer are you?
I’d like to think of myself as somewhat balanced… while I don’t have a lot of creative talent, I have grown to truly love the impact that creativity has on marketing. Simply put… people are tired of the mainstream, so thinking outside the numbers can truly benefit your clients or your brand!