This is the most popular content on Martech Zone.
Martech Zone’s Most Popular Articles
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Flot AI: The AI That Remembers, Writes, and Works Wherever You Do
If you’re a business owner, marketer, or salesperson, you know the real productivity killer isn’t just too much work—it’s scattered work. You’re jumping between emails, documents, CRM systems, marketing tools, Slack messages, and web research. Half your day is spent switching tabs, rewriting the same message, or trying to remember where you saved that...
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5 Public Relations Tips For Dealing With The Media As An Expert Source
TV and print reporters interview experts on various topics, from how to design a home office to the best ways to save for retirement. As an expert in your field, you may be called to participate in a broadcast segment or print article, which can be a great way to build your brand and...
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Will Enterprise IoT Help Jumpstart the Retail Industry?
Lenders are backing off financing an already ailing retail industry. Bloomberg is even predicting the Retail Apocolypse may quickly be upon us. The retail industry is starving for innovation, and the Internet of Things just may provide the boost needed. In fact, 72% of retailers...
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Clearbit’s Weekly Visitor Report: Know Who’s Visiting Your Website, Convert The Ones That Matter
Having a detailed, qualitative understanding of your website traffic is essential to building effective, data-driven B2B marketing campaigns. Knowing who your visitors are, where they are on the campaign journey, and how likely they are to buy makes it possible to provide more personalized experiences — and ultimately increase conversions. Potential...
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5 Tips on Writing Marketing Content that Drives Business Value
Creating compelling marketing copy comes down to providing value for your fans. This doesn't happen overnight. In fact, writing marketing content that will be meaningful and impactful for a diverse audience is a huge task. These five tips provide a strategic starting point for newbies while providing deeper wisdom for the more experienced folks. Tip...
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How Browsers Load Pages, Its Impact on Performance, And How To Improve CWV
A key reason I decided to assist Overfuel was that the development team recognized the significance of page speed on every aspect of search engine visibility and user experience. They've built the fastest auto dealer website platform on the planet... and all client results have far surpassed expectations. Keep in mind that a high-speed site...
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Jetpack: Limit WordPress Related Posts To A Specific Date Range
Related posts are an essential feature for websites, especially those with significant content such as blogs and news portals. They contribute to various aspects of user experience and website performance. Here are the key reasons why related posts are important: Improving User Engagement: Increased engagement by encouraging...
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Crafting Consistent Brand Messaging: A Comprehensive Team Exercise for Alignment
Have you ever asked people throughout your organization what they tell people when asked about your company? I worked for a company where the executive salesperson told me he didn't know how to explain our company to others... and he'd worked there for a few years. It's not as uncommon as you might think...
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The Role of Social Proof in Legal Marketing
The legal industry is one of the most competitive in online marketing. With over one million lawyers practicing in the United States, standing out in such a saturated market can be challenging. Law firms typically have large budgets to spend on marketing due to generally high margins on their casework. However, no amount of...
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Custom LMS: The Game-Changer in Sales Training
Sales in today’s business world presuppose more than mere communication with clients. It is a process that is becoming increasingly multifaceted and calls for constant productivity enhancement. One of the most useful tools to help this kind of evolution is the Learning Management System, or LMS , for short. Customized solutions are easily...