This is the most popular content on Martech Zone.
Martech Zone’s Most Popular Articles
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Why You Should Unsubscribe Today
Each week, Martech Zone delivers an email via Mailchimp that automatically converts our feed to nicely formatted HTML email . Only a few thousand subscribers take advantage of it - a fraction of our weekly readership. That's okay... it's a niche and feeds those who want it. I don't...
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What’s the Impact and Alternative to Ad Blocking?
To experience the Internet without advertising interrupting you every few moments sounds fantastic. Unfortunately, it's not. By blocking a significant amount of ads, consumers are forcing publishers to take drastic actions. And when iOS 9 allowing Safari mobile browser extensions on iPhone, ad blocking extensions took off hit the market for mobile users...
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Here’s Why People Hate Your Content
The web is undeniably a key resource of information for all audiences and it's important to ensure it’s both effective and impactful in order for people and businesses to strive. The digital revolution is demanding. Websites need to be unique, relevant and fresh and content immediately needs to engage the reader. Content needs to be...
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Sitejet Studio: The Ultimate Website Builder and Creative Management Platform Agencies and Freelancers
Creating and managing websites can be time-consuming, especially when juggling multiple clients and projects. Agencies and freelancers need a solution that streamlines workflows, simplifies design, and enhances collaboration without compromising creativity or performance. Sitejet Studio Sitejet Studio is an all-in-one website design and project management platform...
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Ballparker: Create Estimates with Ease
The sales enablement sector is exploding in growth, with more and more companies recognizing that the job of sales has changed quite a bit over the years. By the time the prospect gets to you, they've researched you and your competitors online, understand your strengths and weaknesses and simply want to get down...
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Your Email Marketing Efforts Don’t Matter if You’re Not Mobile Optimized
As we were looking to improve our engagement, the very first thing we did was implement responsive email templates using our platform, CircuPress , to distribute the content ( Subscribe daily or weekly ). The change in statistics were nothing short of stunning. We send our weekly email out to over 70,000 subscribers on...
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Stealing the Bait from Phishers
Have you ever gone fishing where you keep dropping your line and a few minutes later your bait is gone? Eventually, you pick up your line and go elsewhere, don't you? What if we applied this to Phishing? Perhaps every single person that receives a phishing email should actually click through on the link and enter...
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Owler Max: Help Your Sales Teams Work Faster and Smarter
Once upon a time, sales teams walked into office buildings with physical documents to conduct deals. Now, an abundance of information is available online, but despite the significant digital transformation, data is rarely presented in a way that can be readily leveraged. Sales professionals are in need of a companion, a reliable and accurate...
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WordPress: Add Featured Image and a Sortable Last Edit Date To WordPress Admin
We're launching a new WordPress site I designed and developed at my company. Having developed and deployed hundreds of WordPress sites, I always install some essential plugins and make customizations to manage the site more effectively. One example is the admin panel's page, posts, and custom post type ( CPT...
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Who Defines Technology at your Company?
The definition of technology is: the practical application of science to commerce or industry A while ago, I asked, " If your IT department was killing innovation ". It was a question that solicited quite a response! Many IT departments do have the ability to stifle or enable innovation... can IT departments even stifle or...