This is the most popular content on Martech Zone.
Martech Zone’s Most Popular Articles
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Meta May Have 1 Billion AI Users, But Trust and Brand Identity Will Win the AI Race
When Meta announced it had surpassed 1 billion users of its AI products, the scale alone felt definitive. The AI race, it seemed, had crowned a winner. But that perception misses a more complex and interesting truth. We’re still in the early innings of AI adoption, and the next phase won’t be defined by who has the most users, the…
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Marketing to Cross-Platform Audiences
88% of Americans own at least 2 internet-connected devices and 90% of Americans use multiple devices sequentially throughout the day. For marketers, this provides both a challenge and opportunity to coordinate and saturate mediums where the audience is… while ensuring they leverage the strengths of the device they’re communicating on. This infographic from Uberflip digs into the facts – which…
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Viralheat: Social Media Monitoring for SMBs
We’ve been on the lookout for a social media monitoring service for quite some time. A social media monitoring system allows you to set up brands and keywords and monitor various social media sites for mentions, sentiment and activity around those mentions. For companies, a social media monitoring strategy can be very lucrative for managing customer service issues, monitoring how…
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Single-Tasking Tools
Douglas Karr must have been tapping into my brain when he wrote How to Single-Task. I’ve been thinking a lot about this whole multi-tasking thing, about how constant hopping from tidbit to tidbit and doing more than one task at once feels like it’s actually robbing me of time (and making me feel kind of stupid). When I’m writing reports,…
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Virtual Events Don’t Have to Suck: Marketing Departments Can Make Them Dazzle
We all participated in a lot of virtual events during the pandemic — every human interaction became a Zoom or Meets meeting. After two years of staring at screens, it’s hard to get people to tune into another boring virtual event or webinar. So, why are the best marketing teams investing in virtual events and webinars? When well executed, virtual…
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Templately: The Cloud Workspace With Limitless Templates for Smart WordPress Teams
Designing a stunning WordPress website shouldn’t mean wrestling with code or spending hours dragging and dropping blocks from scratch. For freelancers, agencies, and even in-house marketers, the biggest roadblock to launching fast is often the blank page—and a lack of reusable, on-brand design components. Templately Templately is a cloud-based WordPress template platform offering 6,000+ ready-to-import designs that work seamlessly with…
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WordPress Plugin: Advanced Admin Search With Title, Slug, Content, or Tag
Finding content in the WordPress admin panel can quickly become a chore, especially for sites with hundreds or thousands of posts. By default, the search box in the All Posts screen is limited in capability—it only checks post titles, and there’s no built-in way to search specifically by slug, content, or tags. If you’re a developer, editor, or content manager…
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Video: How to Publish Your Blog on Twitter
I completed this video last night to provide our clients with instruction on how to publish their blog on Twitter via Twitterfeed and an RSS feed. It’s applicable to any application with an RSS feed, so thought I’d share it here as well!
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Boost Your Brand with Custom Patches: The Ultimate SWAG for Lasting Impressions
Standing out is everything. Whether you’re a small business, event organizer, or creative brand, you need unique, cost-effective ways to get noticed. Custom patches are one of the best-kept secrets in marketing—an affordable, stylish, and durable way to showcase your brand and turn customers into walking billboards. Unlike traditional SWAG giveaways that get tossed aside, patches are a high-impact promotional…
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WPForms: Build Smart, Integrated, and Powerful WordPress Forms in Minutes
Creating and managing online forms on your WordPress site can quickly become frustrating, especially when you’re juggling multiple tools, plugins, or custom code to get it right. Whether you’re collecting leads, processing payments, or running customer surveys, you need a form solution that’s both intuitive and robust. WPForms WPForms offers precisely that. Trusted by over 6 million professionals, WPForms is…
