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Who Pays You?

Sometimes we forget that we’re ultimately paid by our customers. Tom Peters has a great post today about GM from GM insider, Mike Neiss:

“Look, I feel bad for my friends and colleagues at [GM]. But I don’t feel sorry for them. They forgot design, they forgot the customer, they forgot R&D, they forgot they are a [car] company. Their demise was clearly a choice. Not a symptom of our economy, but a choice made in the boardroom at [GM]… It’s the last gasp of a drowning company.

“My one hope is that they will be a case study for all those organizations hoping to become as big as [GM]. The big just crash harder.”

Substitute [GM] with your business and [car] with your industry. Anything in common?

Douglas Karr

Douglas Karr is the founder of the Martech Zone and a recognized expert on digital transformation. Douglas has helped start several successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to launch his own platforms and services. He's a co-founder of Highbridge, a digital transformation consulting firm. Douglas is also a published author of a Dummie's guide and a business leadership book.

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