Supermetrics: Extract, Automate, Transform and Activate Your Marketing Data Into Business Growth

Marketers and data-driven teams face the daunting task of gathering, managing, and activating insights from an ever-expanding pool of marketing platforms. Siloed data, manual processes, and clunky reporting tools often slow down decision-making, costing businesses valuable time and resources. What if you could streamline the entire process and focus on strategy instead of struggling with data logistics?

Supermetrics

Supermetrics solves these challenges by providing an all-in-one solution to connect, manage, analyze, and activate marketing data. With over 200,000 companies in 120 countries trusting the platform, Supermetrics enables brands and agencies to make data work smarter for their business.

One of Supermetrics’ standout features is its ability to connect marketing data seamlessly. Whether your campaigns span across Facebook Ads, Google Ads, LinkedIn Ads, Instagram Insights, or offline data, Supermetrics integrates it. The platform supports 150+ data sources, allowing you to centralize your marketing performance metrics without a hitch.

Imagine effortlessly importing all your marketing metrics into a single destination, such as Google Sheets, Excel, or your preferred BI tool. With pre-built data pipelines and the flexibility to create custom pipelines for unique needs, Supermetrics ensures you never miss critical insights. By eliminating manual data imports, businesses can focus on optimizing campaigns rather than wasting hours wrangling data.

Managing Data, Your Way

Effective data management is essential for turning raw numbers into actionable insights. Supermetrics excels in offering no-code data management tools that allow users to blend, transform, clean, and enrich data. Whether you’re consolidating multiple campaign metrics or creating tailored data sets for reporting, Supermetrics provides a user-friendly experience that adapts to your unique requirements.

In addition, Supermetrics supports robust data storage solutions. You can connect directly to your preferred data warehouse or utilize Supermetrics’ dedicated storage options for lightning-fast reporting. With built-in governance features, Supermetrics ensures your data remains secure, accessible, and compliant, offering peace of mind to organizations handling sensitive marketing metrics.

Supermetrics fixes the problem of data availability and aggregation. It’s high impact, low effort.

Zach Cooper, Director of Analytics, A Cloud Guru

Bring your marketing data to your go-to reporting, visualization, or storage destination with Supermetrics. Here are the products they offer to extract and load the data to any number of platforms, including:

• Supermetrics for Google Sheets – a plugin that allows users to fetch, schedule and automate their marketing data directly in Google Sheets
• Supermetrics for Data Studio – a plugin that allows users to connect, visualize and share their marketing data in Google Data Studio
• Supermetrics for Excel – a plugin that allows users to fetch, schedule and automate their marketing data directly in Microsoft Excel
• Supermetrics for Amazon S3 – discover the easiest way to automate your marketing data transfers to your Amazon S3 data lake.
• Supermetrics for Azure Storage – try the fastest way to automate your marketing data transfers to your Azure Storage Container.
• Supermetrics for Azure SQL Database – automate your data transfers into Azure SQL database with a few clicks.
• Supermetrics for Azure Synapse – automate your data transfers into Azure Snyapse Analytics with a few clicks.
• Supermetrics for Google BigQuery – a solution that allows users to fetch and analyze their marketing data in Google BigQuery
• Supermetrics for Google Cloud Storage – a solution that allows users to store and access their marketing data in Google Cloud Storage
• Supermetrics for Google Cloud Data Fusion – a solution that allows users to integrate and transform their marketing data in Google Cloud Data Fusion
• Supermetrics for Redshift – discover the easiest way to automate your marketing data transfers to your Redshift data warehouse.
• Supermetrics for Snowflake – Automate your marketing data transfers into Snowflake.
• Supermetrics API – a RESTful API that allows users to fetch and access their marketing data programmatically
• Supermetrics Uploader – easily move your spend data from different advertising platforms into Google Analytics.

Analyze and Visualize Data in Your Tools

Supermetrics puts the power of choice in your hands regarding analyzing and reporting. You can export data directly into tools like Looker Studio, Power BI, Excel, or Google Sheets, where marketers and analysts are already comfortable working. The platform supports both high-level and granular reporting, ensuring teams can surface insights tailored to their audience.

For visualization, Supermetrics ensures compatibility with industry-leading BI tools, enabling teams to build dashboards, analyze trends, and easily generate in-depth reports. Say goodbye to tedious manual updates and hello to dynamic, automated reporting that always reflects the most up-to-date metrics.

Activate Data for ROI-Driven Growth

Supermetrics goes beyond analysis by empowering businesses to activate their data. With seamless integration into campaign tools, you can optimize your marketing efforts, tailor customer experiences, and make ROI-driven decisions in real-time. By leveraging insights from unified datasets, marketers can lower CPC, increase conversion rates (CR) , and drive measurable business outcomes.

For example, clients have seen a 25% boost in marketing efficiency, a 30% increase in conversions, and a 20% reduction in CPC. Supermetrics helps organizations stay ahead of the competition by turning marketing intelligence into actionable strategies.

Supermetrics has allowed us to scale. We have the needed data on hand automatically. Reporting isn’t a bottleneck for onboarding new clients.

Will Ridley, Digital Client Lead, Atomic 212

How It Works: From Connection to Action

Getting started with Supermetrics is simple. Here’s how:

1. Select Your Data Sources: Connect to over 150 marketing platforms, from Google Ads to TikTok Ads, or upload offline data to ensure complete coverage.
2. Define Your Destination: Choose where you want your data to go—Google Sheets, BigQuery, Excel, or any BI tool of your choice.
3. Customize Your Pipeline: Set up tailored pipelines to blend, enrich, and transform data to fit your specific goals.
4. Analyze & Activate: Build dynamic reports, uncover actionable insights, and implement data-driven optimizations across your campaigns.

Supermetrics is designed to scale with your needs, making it easy to start small and expand as your organization grows.

Supermetrics processes more than 15% of global marketing data, making it a trusted solution for businesses of all sizes. The platform’s modular pricing offers affordable entry points for smaller teams while providing scalable solutions for enterprises. With Supermetrics, you’re not just buying software but investing in data intelligence that fuels growth.

Get Started Today

Ready to unlock the full potential of your marketing data? Start your 14-day free trial today and experience how Supermetrics can transform the way you connect, manage, analyze, and activate your marketing insights.

Start Your Supermetrics Free Trial Today!