Analytics
Articles Tagged Analytics:
-
Referrer SPAM List: How to Exclude Referral Spam from Google Analytics 4
Have you ever checked your Google Analytics ( GA4 ) reports only to find some strange referrers in the reports? You go to their site, and there's no mention of you, but there are a ton of other offers there.…
-
What Is A Chatbot? The Evolution from Simple Scripts to Sophisticated AI
A chatbot is a computer program designed to simulate conversation with human users, particularly over digital channels. While today's chatbots leverage advanced artificial intelligence ( AI ) and natural language processing ( NLP ), their journey from simple pattern-matching systems…
-
Live Streaming Trends and Statistics (2024)
Live streaming has transformed from a niche entertainment medium into a powerful force reshaping digital communication and commerce. At its core, live streaming refers to real-time video content broadcast over the internet, allowing viewers to watch and interact with content…
-
Key Considerations When Selecting a Point of Sales (POS) Systems
The landscape of point-of-sale ( POS ) systems has transformed dramatically in recent years. What was once a simple cash register has evolved into a sophisticated business management hub that can revolutionize your operations. Whether running a small boutique or…
-
B2B Marketing Analytics: A Comprehensive Guide to Measuring the Full Funnel
To build a successful B2B marketing strategy, moving beyond creative campaigns and demand generation tactics to measurable impact is essential. Marketing leadership today means being able to connect strategy and execution with results and communicate those results in terms that…
-
Overfuel: Dominate Local Search With Your Used Car Dealership and Unlock 49% More Leads
In the automotive landscape, used-car dealerships face unprecedented challenges. With over 70% of car research happening on mobile devices and consumers visiting just 1-2 dealerships before making a purchase, having a solid online presence is no longer optional - a…
-
Local SEO: Mistakes To Avoid With Your Organic Search in 2024
This week, I visited the grand opening of a new restaurant in our town after seeing some of the business's carefully placed signage up and down the main intersections around them. However, they left out the best-performing signage today: having…
-
Sendible: Simplified Social Media Management for Agencies and Brands
It's harder than ever for marketers to keep up with social media marketing ( SMM ) demands. Between creating engaging content, scheduling posts, tracking performance, and generating reports, juggling all the moving parts can be overwhelming. Sendible is an all-in-one…
-
Amplemarket: Stop Guessing, Start Growing with AI-Powered B2B Sales Intelligence
Relying on outdated methods and guesswork simply won't cut it for B2B sales. To truly excel, you need a solution that empowers your team with the insights and tools they need to close deals faster and more efficiently. Traditional sales…
-
Showpad eOS®: AI-Powered Sales Content, Training, Buyer Engagement and Measurement
In competitive sales, equipping your sales team with the tools and resources they need to succeed is more critical than ever. Buyers are more informed, have higher expectations, and demand personalized experiences. How can you ensure your sellers are prepared…
