CRM
Articles Tagged CRM:
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CRMOne: Boost Sales With This Sales-Driven AI-First CRM
For startups and growing businesses, managing customer relationships, tracking sales, and scaling marketing efforts can become overwhelming quickly. Disconnected tools, limited automation, and high subscription costs often hinder progress. Leaders need solutions that don’t just support their teams — they need platforms that accelerate them. CRMOne CRMOne is an all-in-one, AI-powered CRM designed specifically for startups and fast-growing businesses. With…
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The Evolution of Personalization: From Merge Tags to AI-Powered Experiences
What began as Dear {FirstName} has transformed into dynamic, predictive, generative, and increasingly immersive personalization. Organizations with personalization programs supported at the C-level are 2x more likely to report high ROI. Forrester Sophisticated retailers and businesses now operate within a layered experience ecosystem: identity resolution, predictive decisioning, generative messaging, immersive AR/VR entry points, and AI-powered virtual assistants (VA) that accompany…
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MakeWebBetter: Build and Grow Your E-commerce Business with WooCommerce and Hubpot
There’s no doubt about the far-reaching impact of HubSpot as a CRM and marketing automation platform and WordPress as a Content Management System (CMS). Because it’s a simple plugin and add-on, WooCommerce has been growing in popularity as an e-commerce platform to implement easily. While WordPress has released its own CRM, the platform lacks the maturity of HubSpot in terms of its ability to drive processes for the…
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What Martech Can Learn from Crypto Community Management
Web3 projects aren’t just building products—they’re building tribes. These decentralized, often anonymous communities are core to the success or failure of any blockchain initiative, yet they operate outside traditional customer engagement playbooks. For Martech professionals, crypto community management offers a compelling glimpse into the future of brand interaction, loyalty-building, and engagement at scale. Table of ContentsUnderstanding the Crypto EcosystemThe Challenge:…
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Zoho Bookings: Free Up Time with AI-Powered Self-Service Appointment Scheduling
Managing appointments shouldn’t feel like a full-time job. But for service-based businesses, consultants, healthcare providers, and educators, juggling calendars, coordinating schedules, and confirming meetings often results in more friction than value. Endless emails, missed connections, and the occasional double booking can erode productivity and revenue. Zoho Bookings Zoho Bookings is an AI-powered appointment scheduling platform designed to simplify the management…
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Rethinking Influence in the Age of Connection
The influencer marketing industry continues to struggle with a fundamental flaw: the over-reliance on vanity metrics. Since the early days of social media, I’ve voiced concerns that most influencer platforms don’t truly measure influence. They measure audience size, reach, or follower counts—metrics that may correlate with influence but certainly don’t guarantee it. What is often overlooked is the critical but less…
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Podium: Supercharge Customer Conversations with AI That Closes the Deal
For small businesses and service-based enterprises, capturing leads is only half the battle—responding quickly and converting those leads into real revenue is where many fall short. When customers expect replies within minutes (not hours) and want interactions that feel personal, responsive, and reliable, traditional staffing models often struggle to keep up. That’s where an AI-first platform like Podium becomes a…
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Salestrail: The Mobile App for Salespeople to Produce More Calls with Less Administration
Salespeople don’t need more tools—they need fewer that work better. Between constant follow-ups, messy CRMs, and calls slipping through the cracks, the last thing they want is to switch how they use their phones. That’s where Salestrail shines. Salestrail is a mobile-first call monitoring platform built specifically for modern sales teams. It automatically tracks SIM and WhatsApp calls in the…
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The State of the Consumer Goods Industry in 2025: A Strategic Outlook for Retailers and D2C Marketers
The consumer goods industry is undergoing a seismic transformation. After several years of supply chain disruptions, digital upheaval, and shifting consumer priorities, 2025 marks a year where both legacy brands and digital-native challengers are resetting their strategies. For retailers, D2C brands, and online store operators, understanding the prevailing trends is not just important—it’s mission-critical. According to the 2025 Consumer Goods…
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Airslate: Design and Automate Any Document Workflow in Minutes
Disconnected tools are one of the biggest obstacles to modern business productivity. Teams juggle multiple platforms—one for building forms, another for signatures, another for automation—only to discover they still need yet another tool to get the work done. These disconnected interactions waste time, cause errors, and delay critical decisions. When your business relies on accurate and timely documentation, every delay…
