E-commerce
Articles Tagged e-commerce:
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Analytics & Testing
Insights That Convert: How User Analytics Becomes Your Secret Weapon?
Before you start redesigning your entire site in a panic, there’s a hero waiting to be unleashed: user analytics. It’s not a fancy gadget straight out of a sci-fi movie. It’s a set of tools that track how customers actually interact with your store. This article dives deep into user analytics, making it simple and actionable for everyone. We’ll decode those cryptic data reports and turn them…
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E-commerce and Retail
Dropgenius: Launch Profitable Dropshipping Stores on Shopify in Seconds with AI
E-commerce enthusiasts face numerous challenges when launching and scaling their online stores. From identifying trending products to creating compelling store designs and descriptions, the path to success can be daunting. Many aspiring dropshippers struggle to stand out in a crowded market and effectively reach their target audience. Dropgenius Dropgenius is an AI-powered platform that empowers entrepreneurs to launch profitable dropshipping…
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E-commerce and Retail
How to Improve Mobile Conversion Rates With Digital Wallets
Mobile conversion rates represent the percentage of people who opted to use your mobile app or mobile-optimized website out of the total number of people offered. This number will tell you how good your mobile campaign is and, with attention to detail, what needs to be improved. Many otherwise e-commerce retailers see their profits plummet regarding mobile users. Shopping cart abandonment rates are ridiculously…
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Customer Data Platforms
Unlocking the Power of ERP Integration in Your MarTech Stack
Organizations constantly seek ways to streamline processes, improve efficiency, and gain a competitive edge. One of the most effective ways to achieve these goals is by integrating Enterprise Resource Planning (ERP) software into your Marketing Technology (MarTech) stack. Enterprise Resource Planning software is a comprehensive business management solution that combines various functions, such as finance, accounting, supply chain, manufacturing, human…
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Analytics & Testing
Unlocking Business Insights with the Sankey Diagram
As we build highly accurate predictions for creating lookalike audiences for our customers, one powerful visual that we have that shows the transformation of their new customer base from at-risk and churning to loyal, valuable customers is the Sankey Diagram. The Sankey diagram was named after Irish engineer Matthew Henry Phineas Riall Sankey. Sankey diagrams illustrate a system’s flow of…