Infographic
Articles Tagged infographic:
- E-commerce and Retail
Mastering the Modern Omnichannel Buying Journey: A Retailer’s Guide
In today’s hyperconnected retail and e-commerce landscape, the path to purchase has become increasingly complex. The traditional linear funnel has evolved into a dynamic, multi-directional web of touchpoints, driven by empowered consumers who seamlessly switch between digital and physical environments. For retailers and online sellers alike, understanding and optimizing the omnichannel buying journey is no longer optional—it is mission-critical for…
- Analytics & Testing
Measuring and Responding to Customer Service KPIs: Balancing Efficiency with Customer Satisfaction
Effective customer service is at the core of a successful business, and tracking the right key performance indicators (KPIs) is essential for evaluating performance. However, the pursuit of one metric over another can sometimes lead to unintended consequences that negatively affect customer experience. By striking the right balance between various KPIs, companies can improve their customer service operations while maintaining…
- Marketing Infographics
Love & Marriage… Agency Style: 10 Types of Clients You Should Break Up With
In the world of marketing agencies, client relationships are a lot like marriages. Some are built on trust, respect, and mutual growth. Others… well, they belong on a sitcom. Let’s face it — not every client relationship is meant to last forever. Some of them are downright toxic. You’re not alone if you’ve ever found yourself questioning your career choices…