Reading Time: 3 minutes If you’re an agency or a company that has a portfolio of sites or pages that you wish to share online, you’ve probably gone through the pain of trying to capture uniform screenshots of each of the sites. One of the clients that we’re working with builds hosted Intranet solutions that can be internally hosted within the confines of a company. Intranets are incredibly helpful for companies to communicate company news, distribute marketing information, provide
Reading Time: 3 minutes My firm is working with a manufacturer right now that is looking to develop a brand, build their ecommerce site, and market their products for consumers with home delivery. It’s a technology that we’ve deployed in the past and one key factor in expanding their reach was identifying micro-influencers, geographically targeted influencers, and industry influencers to help build awareness and drive acquisition. Influencer marketing continues to grow, but the results are typically aligned directly with
Reading Time: 2 minutes A couple of months ago, I shared that I had implemented machine translations of my content and it exploded the reach and growth of the site. As a publisher, growth of my audience is critical to the health of my site and business, so I’m always looking for new ways to reach new audiences… and translation is one of them. In the past, I’ve used Sonix to provide transcriptions of my podcast… but they have
Reading Time: 3 minutes There’s a ton of complexity with ecommerce – from payment processing, logistics, fulfillment, through to shipping and returns – that most companies underestimate as they take their business online. Shipping is, perhaps, one of the most important aspects of any online purchase – including cost, estimated delivery date, and tracking. Additional costs of shipping, taxes, and fees were responsible for half of all abandoned shopping carts. Slow delivery was responsible for 18% of abandoned shopping
Reading Time: 4 minutes What are the basic elements of an SEO Audit? This article and infographic provides a beginner with the technical aspects of auditing your site.