
The United States advertising industry’s oldest and largest trade association. The ANA represents the marketing community in the United States. Its headquarters is in New York City and it has another office in Washington, D.C. The ANA’s membership includes over 1,600 companies with 40,000 brands that collectively spend over $400 billion in marketing communications and advertising.
History
Originally known as the Association of National Advertising Managers, it was established to promote cooperative relationships between regional and national advertising industries, manufacturers and dealers, and advertisers and agencies.
Membership
- Companies: The ANA includes over 1,600 companies in its membership.
- Brands: These companies represent 40,000 brands collectively.
- Spending: The combined marketing communications and advertising spending of its members exceeds $400 billion.