Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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MDM
A set of processes and technologies used by businesses to manage their critical data assets and ensure the accuracy, consistency, and completeness of their data across different systems and applications. MDM typically involves creating and maintaining a central repository of…
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MDM
Organizations use a comprehensive security and management solution to monitor, manage, and secure mobile devices, including smartphones, tablets, and sometimes laptops that employees use for work-related purposes. Here are some key aspects of Mobile Device Management: Security: MDM enables organizations…
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MDR
A cybersecurity service that provides organizations with continuous monitoring, threat detection, and rapid incident response through a combination of human expertise and advanced technology. It bridges the gap between traditional security tools—such as firewalls, antivirus software, and SIEM systems—and the…
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MEDDIC
A sales qualification framework used primarily in complex B2B and enterprise sales to assess how well a potential deal aligns with the buyer’s needs, decision-making process, and urgency. The acronym stands for Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify…
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MEP
A company or service provider specializing in implementing and managing advertising campaigns across various media channels. These partners are essential for businesses that want to ensure their marketing messages are effectively distributed to their target audience in the most impactful…
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MEP
A program run by the National Institute of Standards and Technology (NIST) to provide assistance to small and medium-sized manufacturers in the United States. The program is designed to help manufacturers improve their competitiveness and increase productivity by providing access…
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MFA
A security mechanism that requires users to provide two or more verification factors to gain access to a resource such as an application, online account, or a VPN. Unlike Two-Factor Authentication (2FA), which typically requires only two verification forms, MFA…
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MFN
A method of order fulfillment used by sellers on platforms like Amazon. In this model, the seller is responsible for storing, packing, and shipping their products directly to the customer. This is in contrast to Fulfillment by Amazon (FBA), where…
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MHR
A term used in lead generation to describe a subset of marketing-qualified leads (MQLs) that exhibit the highest likelihood of engagement, conversion, or response to sales outreach efforts. These leads have surpassed basic qualification criteria and are identified as having…
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MI
The process of collecting, analyzing, and interpreting data and insights related to an organization’s market, customers, competitors, and trends. It involves gathering information from a variety of sources, both internal and external, to support decision-making and strategic planning within the…
