Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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SPM
A set of processes, tools, and techniques used to monitor, measure, and optimize sales performance in an organization. SPM solutions typically include tools for sales planning, quota management, sales forecasting,…
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SPO
A process used by advertisers and agencies to streamline and optimize the way they buy ad inventory, typically in programmatic advertising. SPO involves evaluating and selecting the most efficient and…
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SPOF
SPOF refers to any individual component—whether hardware, software, process, or personnel—within a system whose malfunction or unavailability will cause the entire system or process to fail. The term is most…
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SPP
A suite of technologies that forms part of the broader Microsoft licensing and activation framework. Its primary purpose is to help fight piracy, protect users from counterfeit software, and support…
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SQL
A prospective customer that has been researched and vetted – first by an organization’s marketing department and then by its sales team – is deemed ready for the next stage…
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SQL
A programming language specifically designed for managing and manipulating relational databases. SQL provides a standardized way to interact with databases, allowing users to create, retrieve, update, and delete data. SQL…
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SQL
A type of lead identified by a company’s service team as a potential sales opportunity. This usually happens after a customer or client has interacted with the service team through…
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SRE
A discipline that incorporates aspects of software engineering and applies them to infrastructure and operations problems. The primary goal of SRE is to create scalable and highly reliable software systems.…
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sRGB
A standardized color space or color profile that defines a specific range of colors and ensures consistent color representation across different devices, such as monitors, printers, and web browsers. Here’s…
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SRM
SRM occurs when the actual ratio of users assigned to different variants in an experiment does not match the intended allocation. For example, if an A/B test is supposed to…
