Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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SRP
A software platform that enables businesses to manage their social media presence and engage with customers across multiple social media channels. A SRP typically provides a range of features and tools that help businesses monitor social media conversations, engage with…
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SRP
A web page that displays a list of results in response to a user’s search query or selected filters within a website or application. Unlike public search engines like Google or Bing, an SRP is typically part of an internal…
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SRT
The time it takes to load the necessary HTML to render your site, without additional assets like scripts, images, videos, and external elements.
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SRT
A popular file format used for storing subtitle information for videos. SRT files contain text-based subtitles that are synchronized with specific points in a video. These subtitles are often used to display dialogues, captions, or translations for viewers who may…
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SRTP
A security profile for the Real-time Transport Protocol (RTP), which is widely used for delivering audio and video over IP networks, such as in Voice over IP (VoIP), video conferencing, and live streaming. SRTP was standardized by the Internet Engineering…
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SRV
The SRV record is a specification of data in the Domain Name System (DNS) that defines the servers’ location, or hostname and port number, for specified services. SRV records allow multiple servers to be specified for a single service, facilitating…
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SSA
The process of collecting, processing, and transmitting digital marketing data directly from a server, rather than relying on a user’s browser or device. This approach differs from traditional client-side analytics, where JavaScript tags embedded in webpages send data directly from…
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SSAE
A set of guidelines issued by the Auditing Standards Board (ASB) of the American Institute of Certified Public Accountants (AICPA). These standards provide a framework for conducting attestation engagements, which are professional services that involve issuing a report on subject…
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SSAI
A process in which ads are inserted into video content by a server before the content is delivered to the viewer’s device. This is different from client-side ad insertion (CSAI), where ads are inserted by the viewer’s device after the…
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SSARS
Standards issued by the American Institute of Certified Public Accountants (AICPA) to guide accountants who perform accounting and review services for non-public companies. Key points about SSARS: Purpose: The main purpose of SSARS is to establish standards and provide guidance…








