Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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CLM
A comprehensive approach to managing contracts from initiation through execution and renewal is essential for businesses of all sizes, particularly those dealing with numerous agreements across various departments. Contract Stages…
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CLO
The CLO, also known as General Counsel, serves as the highest-ranking legal executive in an organization and acts as its principal legal advisor. This role has evolved significantly from its…
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CLO
A type of digital marketing and loyalty program that is linked directly to a consumer’s debit or credit card. Here’s how they generally work: Consumers enroll in the program and…
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CLOUD
A U.S. law enacted in 2018 designed to address how law enforcement can access electronic data stored in cloud services, even when that data is held on servers located outside…
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CLR
The virtual machine component of Microsoft’s .NET framework, responsible for managing the execution of .NET programs. It provides a managed execution environment where code is compiled into an intermediate form…
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CLS
An important user experience metric that’s part of Google’s Core Web Vitals (CWV). It measures the visual stability of a web page as it loads, focusing on unexpected layout shifts…
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CLV
Also known as lifetime value (LTV), CLV or CLTV is a metric representing the total amount of money a customer is expected to spend on your business or your products…
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CMA
The UK’s primary regulatory body overseeing competition and consumer protection matters. In the context of marketing and sales, here’s what you need to know: Ensuring Fair Competition: The CMA prevents…
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CMMC
A security framework developed by the U.S. Department of Defense (DoD) to protect sensitive government information within the defense supply chain. It establishes cybersecurity standards for contractors and subcontractors handling…
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CMO
A high-level executive responsible for overseeing the planning, development, and execution of an organization’s marketing and advertising initiatives. The CMO’s primary focus is to drive growth by increasing sales for…
