Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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CU
A member-owned financial cooperative that provides a range of financial services, including savings accounts, loans, and other financial products, to its members. Unlike traditional banks, credit unions are not-for-profit institutions prioritizing serving their members rather than generating profits for shareholders.…
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CUI
Refers to sensitive data that requires safeguarding or dissemination controls but is not classified under national security systems. The U.S. government established the CUI program, managed by the National Archives and Records Administration (NARA), to standardize the handling of sensitive…
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CUPED
A statistical technique used to improve the efficiency of A/B testing by reducing the variance in experimental results. It leverages pre-experiment data, such as historical information or baseline metrics, to adjust the outcome of a test. By accounting for factors…
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cURL
The curl function is an interface to the cURL library, which stands for Client URL Library. The function is used for performing client-side URL transfers. It provides a way to send HTTP requests, handle responses, and work with various protocols.…
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CV
Curriculum Vitae is a Latin expression meaning the course of one’s life. A CV is a detailed document that typically spans multiple pages and includes a comprehensive overview of an individual’s educational background, work experience, publications, awards, skills, and other…
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CVB
An organization that promotes a specific destination, such as a city or region, to potential visitors, including tourists and business travelers. The primary goal of a CVB is to increase the number of visitors to the area, thereby boosting the…
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CVC
A security feature used on MasterCard credit and debit cards to enhance protection against fraud during card-not-present transactions, such as online, phone, or mail-order purchases. It is similar to the CVV (Card Verification Value) used by Visa and the CID…
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CVC1
A security feature encoded within the magnetic stripe of a credit or debit card. It is used for in-person, card-present transactions, such as when a card is swiped at a point-of-sale (POS) terminal. CVC1 Key Points Purpose: CVC1 is used…
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CVC2
A security code used on MasterCard credit and debit cards to enhance security during card-not-present transactions, such as online, mail order, or over-the-phone purchases. It is similar to CVV2 (Card Verification Value 2) used by Visa and CID (Card Identification…
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CVP
CVP analysis is a fundamental managerial accounting tool widely used in sales and marketing strategies. It helps in understanding how cost, volume, and price changes impact a company’s profit. CVP analysis is crucial for making decisions about pricing, determining the…








