Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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iGaming
The activity of wagering or betting on the outcome of events or games over the internet. This term encompasses various online gambling activities, including online casinos, sports betting, poker, lotteries, and virtual slot machines. The i in iGaming stands for…
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IGES
A neutral file format standard that was developed to allow for the exchange of data between different computer-aided design (CAD) systems. The standard was developed by the U.S. National Bureau of Standards (now the National Institute of Standards and Technology,…
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IGTV
A video platform created by Instagram that allows users to upload and watch longer-form vertical videos. Unlike regular Instagram posts or Stories, IGTV is designed explicitly for longer videos, enabling creators to share more in-depth and engaging video content with…
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IIN
The first six to eight digits of a payment card number, such as a credit card, debit card, or prepaid card. It serves as a key element in the international payment processing system, enabling financial institutions, merchants, and payment networks…
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IIoT
The application of IoT technology in industrial settings, where it revolutionizes manufacturing and industrial processes through enhanced connectivity, efficiency, scalability, time savings, and cost reduction. Here are some examples of IIoT applications and their functions: Predictive Maintenance: Sensors on machinery…
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ILV
A metric used in sales and marketing to measure the rate at which inbound leads are generated and qualified. ILV is typically calculated by measuring the number of new inbound leads that are generated over a specific period of time…
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IM
A form of real-time online communication that allows users to exchange text-based messages instantly. Instant messaging has become a popular means of communication, especially in the digital age, enabling individuals and teams to connect and communicate quickly and conveniently. Some…
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IMAP
A widely used email protocol that enables users to access and manage their messages directly on a mail server rather than downloading them permanently to a single device. This server-centric design ensures that email data remains consistent and synchronized across…
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IMAPS
A secure version of the Internet Message Access Protocol (IMAP) used for retrieving email messages from a mail server. IMAPS uses SSL/TLS to encrypt the communication between the email client and the server, ensuring the confidentiality and integrity of the…
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IMC
A strategic marketing approach that ensures all aspects of communication deliver a consistent, unified message across every customer touchpoint. This methodology coordinates traditional advertising, digital marketing, public relations, social media, direct marketing, and other communication channels to create a seamless…
