Austin Rolling's Articles on Martech Zone

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Austin Rolling

Austin Rolling is the co-founder and CEO of Outfield. a third-generation entrepreneur. He started his first company, a fashion website, at the age of 20. He holds a BA in Communication from Eastern Michigan University and an MBA from Texas A&M University. He has spent the majority of his career working in the consumer goods and IT space in field sales and marketing, management and business development roles.

Sales Enablement, Automation, and Performance

Austin RollingDec 10, 2019

Why Field Sales and Marketing Should Look Beyond the Traditional CRM

As the world becomes increasingly impersonal with the emergence of technology – social media, video chatting, etc. An opportunity has presented itself in a very real way. A concept that once came naturally, intuitive, and existed pretty much as an afterthought has been relegated to an inconvenient, more expensive time-consuming adaptation. Physically getting in front of the people you want…

Why Field Sales and Marketing Should Look Beyond the Traditional CRM

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