Breena Fain's Articles on Martech Zone
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Advertising Technology
Five Ways to Infuse Culture in Your Marketing Strategy
Most companies view their culture on a larger scale, blanketing the entire organization. However, it is important to apply your organization’s defined culture to all internal operations, including your marketing team. Not only does it align your strategies with the overall goals of your company, but it sets a standard for other departments to follow suit. Here are a few…